Category: Uncategorized

Danielle M. Villegas‘s insight:

This is a short, but interesting article. What people often forget is that language is always changing. That includes how made-up words, like "e-mail" or "email" (whichever you prefer) evolve into its final form. I will admit I’ve used them interchangeably, although I try to be consistent in a single document if I can. I tend to think of "e-mail" being more formal than "email". Isn’t that funny that I think that way? Anyway, this article shows how major style guide leaders are starting to decide for us what’s acceptable and what’s not. 

–techcommgeekmom

Danielle M. Villegas‘s insight:

Love this article! Now that I’m starting to be a person who is attending more of these tech comm conferences, I have a deeper appreciation for what is noted in this guide, for sure. This also appeals to the "geek mom" in me as well. (Did you know that Douglas Adams had written an episode or two for "Doctor Who"? See, I told you I was geeky.)  This is a marvelously written article!

–techcommgeekmom

Danielle M. Villegas‘s insight:

Another great blog post by one of my favorite content strategy gurus, Val Swisher. I admit I don’t know what is involved in the Agile method (although I’ve heard of it), what I’m gleaning from it is that information should be posted in a timely manner and in a way that can be changed on the fly. I have to agree with Val, based on the example that she uses in the article, that this doesn’t always fly well, and a strategy is needed. I’ve spent the last year cleaning up an internal website that definitely did not think about reuse or taxonomy–or it didn’t follow taxonomy as closely as it should have. I’ve been working on setting things up so that information can be found and retrieved more easily than originally set up. Having worked on this site for almost a year, I know if the information is in the CMS, and if I’m not sure, provided I set it up, then I can find it easily. If it was done by my predecessor, then I have a much harder time locating where it might be. In rebuilding the back-end of this website for the past year, strategy was everything!

–techcommgeekmom

Danielle M. Villegas‘s insight:

This article comes to me by way of Scott Abel on his LinkedIn page. This is an excellent article of what content strategists are truly aiming to do, namely strip things down to a point where you can see the vulnerable foundation, and then rebuild by incorporating what works and adding as needed. Great, great article. 
–techcommgeekmom 

Danielle M. Villegas‘s insight:

I saw this listed on LinkedIn, and I have to agree with these five items. We often forget that we need to concentrate on meeting our basic needs well before moving on to the next best thing. I recall recently someone saying that the new iPhones weren’t innovative enough, and someone else countering that at least Apple was working on solidifying that the foundation they did have with their devices. Of course, this article shows that even Apple still has room for improvement (among others), but this is something to try to not lose sight of. 

–techcommgeekmom