I have been running my own business for about seven years now and creating online content about the same amount of time. The genesis of my business — 2008 — probably represented the apex of the t…
I saw this on LinkedIn, and I should’ve guessed that it would be something that one of the instructors of the digital marketing course i took, Mark Schaefer, wrote it.
I have to say, I’m glad that he backs up–from a marketing perspective–something that content strategists and writers have also been figuring out in the last few years. It’s nice to know that the way SEO was done originally made for lesser content, and REAL content is what shines going forward.
Read this, and let me know what you think.