A year ago, Google’s Matt Cutts and others declared guest blogging for SEO was dead. But the naysayers were wrong. I’ve discovered good guest blogs with links from authoritative sites and social shares still can improve your rankings.
Source: contentmarketinginstitute.com
This is a great article that the Content Marketing Institute (CMI) posted recently. I have to agree that the points made here are good ones. I have been a guest blogger for other sites. In several cases, those sites got more hits for an article I wrote than articles I write for my own blog! Even so, knowing that I’ve done well on those other sites lets me know that I must be doing something right. Additionally, I’m happy to have relevent guest blogger on my blog as well. I don’t like having people who are content hackers writing for me. I want people who have the same passion as I do to write for my blog as well. (And if you are reading this and not part of some pool of content generating writers writing for the sake of creating crap content, feel free to contact me!)
Being on either side of the guest blogging equation is a win-win situation. Take a look at this article, and you’ll see why.
–techcommgeekmom
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About TechCommGeekMom
Danielle M. Villegas is a technical communicator who currently consults for Cox Automotive, Inc., and freelances as her own technical communications consultancy, Dair Communications. She has worked at the International Refugee Committee, MetLife, Novo Nordisk, BASF North America, Merck, and Deloitte, with a background in content strategy, web content management, social media, project management, e-learning, and client services. Danielle is best known in the technical communications world for her blog, TechCommGeekMom.com, which has continued to flourish since it was launched during her graduate studies at NJIT in 2012. She has presented webinars and seminars for Adobe, the Society for Technical Communication (STC), the IEEE ProComm, TCUK (ISTC) and at Drexel University’s eLearning Conference. She has written articles for the STC Intercom, STC Notebook, the Content Rules blog, and The Content Wrangler as well. She is very active in the STC, as a former chapter president for the STC-Philadelphia Metro Chapter, and is currently serving on three STC Board committees. You can learn more about Danielle on LinkedIn at www.linkedin.com/in/daniellemvillegas, on Twitter @techcommgeekmom, or through her blog.
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