The value of an effective website sometimes gets lost among all the churn and coverage over Social Media’s impact on marketing. Experts who once argued that small companies only need a “FaceBook” p…
This is a great article by Joel Kline, who is someone I met and chatted quite a bit with at the STC Summit. Joel makes an excellent case here on how social media and websites should be used cohesively. In the end, it’s still about knowing your audience! A must read!
See on joelkline.wordpress.com