STC – Philadelphia Metro Chapter

Where’s TechCommGeekMom? Good question…

Posted on August 1, 2016August 1, 2016 by TechCommGeekMom

wheres-waldo — You’d think that “Where’s TechCommGeekMom?” would be a variation of “Where’s Waldo?”. You might not be too far off…

Yikes. It’s been quite a while since I last wrote any entries. I apologize for that. I am keeping up with Facebook, Twitter, and LinkedIn (not Google+ so much), so people do know that I’m alive and well.

The last few months or so have been incredibly busy. Much of my summer has been making the long commute to the office and back almost every day. I’ve gotten a bit of a reprieve for August when I’ll be working from home most of the week, due to an arrangement I made with my director so that I can stay home part of the time while my son is home for the last part of summer break. I’m grateful that.

Despite commuting issues, working on the UX team I belong to can be stressful. I finally settled into the position, and only now I’m feeling okay about speaking up and asserting myself. Yes, I’m a closet introvert, despite my seemingly outgoing personality. We’ve had a lot of very tight deadlines lately, and have not been given ample time to create UX artifacts that completely do justice to a given project, but that’s the way it goes, unfortunately. I’m fortunate that the team I’m on is full of good people who are both total professionals and who support each other’s efforts.

For my part, as I’ve continued to adapt, there have been intense frustrations and tears shed, and a few tiny victories in between. Writing copy for UX design has been a challenge, but I have to say that I think I have a good knack for it. Sometimes my copy gets overruled, but sometimes I know I come up with something good. It’s not like it’s something like marketing or customer service-related content, or even help content, but debating the semantics of “edit” versus “modify” versus “update” when writing customer-facing instructional content is the kind of stuff that gets my brain to work at its best. The other day, I needed to change the text on a button, and the text had to be instructional and have a marketing slant at the same time. I asked the UX graphic designer the limit of how many characters I could use in that space. She said it had to be less than 31 characters–including spaces. The fewer characters there, the better. I got it down to 21 characters including spaces. Those are the kinds of challenges I like! So, work has been truly occupying a lot of my time and energy for the most part.

Even though I have been told that I’m doing a good job and I provide a fresh perspective on the content being created, I decided that this was not the job for me. I asked my manager not to renew my contract at the end of the month because it’s really not the kind of work I want to be doing. I gave it a try, but this kind of writing–not to sound conceited–was not what I went to grad school to do. I know I can contribute much more than what’s expected at this job. I think my abilities are more than labelling buttons and headers or writing two instructional lines at a time. My manager was understanding, fortunately, which I was glad about. This means that I need to figure what my next move is.

I have also been continuing my part-time gig doing content management for my old job. While it doesn’t provide me with many hours, it does help me keep my foot in the door of the content strategy and management world. I also enjoy that job, so even if it’s just a few hours a week, it’s a good thing.

I’ve also taken on a volunteer position. I was elected to be the vice-president of the STC-Philadelphia Metro Chapter (STC-PMC). Of course, I don’t know what I was thinking. I wanted to help, and I was encouraged. Now, I’m trying to hustle and learn what the position is about while trying to get the job done! The VP of the STC-PMC, in addition to supporting the chapter president, also acts as the program manager for the chapter. So, I’m trying to figure out how to coordinate several meetings for the upcoming program year. While my chapter president is very supportive, and we work well together, it’s a little overwhelming. What was I thinking? I’m trying to get as much done now during the summer so it won’t be as high pressure in the fall, provided everything is in place at that point. I’m also co-chair of the CONDUIT conference, so I’m trying to get some things started with that as well. I want to do well as VP at this point, because it’s really my first crack at any kind of leadership position I’ve had in almost two decades, and I need to feel good about something related in my career.

I’m in a weird position in my career right now. I’m not so young anymore, and I have experience. I know that I do good work, I can make intelligent decisions, and that when given the change, people value what I have to contribute.

BUT…when looking for appropriate work, I’m either inexperienced (not enough years doing something), not enough background (content marketers=a marketer who understands content, not a content strategist who has some understanding of marketing, for example), or I don’t know the right software. I’ve often seen rare positions come up that were totally appropriate, and then find that they were an hour and half (or more) commute away one-way, or they didn’t pay enough, or both. I’m starting to lose confidence in my abilities because I’m losing chances to gain experiences. Or, the only way to gain experiences is to take steps backwards. I’ve already stepped backwards several times in the past year, and I’m fearful of falling off the cliff’s edge now. At the same time, I’m trying to figure out what direction I should try next. Or better yet, I’m trying to figure out what direction I should go in that aligns better with my interests, not what the “market” says I should do.

The irony is when I attended TC Camp this past weekend, I felt validated in my abilities. I could learn from others who were more experienced than I am, yet I found that I could speak competently about the subjects discussed at hand. I didn’t sound like an idiot, and people found what I said helpful. One friend/attendee even asked me if she could pick my brain about how to approach a project she had. I never had that happen before, but I was happy to offer the approach I had used and suggested some tools she might want to try. For a day, I felt like a real technical communicator again!

I know my weaknesses. I’m not MBA material, I don’t know medical, pharma, or financial terminology, and I’m not a person with web development in my background beyond HTML and being able to manipulate Javascript, PHP or other coding languages a bit. Yet, somehow, where I live, to get a job as a tech writer, you must have a strong background in one or more of these things. They want SMEs who can write, not writers who can learn to be SMEs. Nobody wants to train. You are either an entry-level, right out of college kid who has some of this know-how and is willing to be paid peanuts, or you’re a person who’s been doing more complicated jobs for about a decade or so. There doesn’t seem to be much for something in-between, or opportunities for people who have raw skills and the foundational experience that would lend well to different positions. Nobody–or at least very few–want to train a potential employee anymore. And thus lies the rub of my frustrations these days.

I’m trying to figure out whether I need to get more training on my own. Even if I did pursue that, I really don’t know what direction to go in anymore. I was told to learn DITA, but guess what? There are no DITA jobs near me, so that would be a little pointless. UX jobs? Well, I don’t have enough design background to apply for something. I have several interests within the tech comm world, but none of it seems to align with positions available in my area. It seems like instead of “one step forward, two steps back”, I keep falling farther and farther behind, and my prospects get weaker and weaker as I get older and all the skills I gained in grad school and other former positions become a faint memory.

Where in the World is Carmen Sandiego — Hopefully the rest of my life this year will not be something similar to “Where in the World in Carmen Sandiego?” Hopefully, you’ll find me here!

The STC-PMC VP role alleviates some of that frustration, even though it has its own issues. At least within the STC-PMC, I have a great amount of support, and enough space to learn, fail, and pick myself up again without dire consequences. I feel more confident in that role. I can’t say the same for the rest of my career at the moment. While I don’t have a direction, I knew that staying longer where I have been lately was not good move for me. I want and need to be able to do more, and I am in a spot where financially I can take the break, and I have the support of my family and my tech comm community behind me while I figure out my next steps forward.

So, that’s where I’m at. TechCommGeekMom might still be looking for her place in the tech comm world, but I’m hoping that with a little luck, maybe what I’m looking for will be found. I’m hoping that in coming months, I’ll be able to bolster this blog again, and you’ll see some more content coming through.

But I’m still here!

Uncategorized

Contracting Adventures Lay Ahead…

Posted on March 4, 2016 by TechCommGeekMom

Taking on new contracting positions is always an adventure. Indiana Jones knows all about that!

It’s been a quiet start to 2016 for me, even though there have been some things going on for me “behind the curtain”. I wasn’t ready to share just yet, but I think I am now, since things have settled down for the moment.

My contract as a knowledge management specialist ended early. The projects that they kept saying to me, “They are coming…we’re waiting for approval…” fell through. Two of them. They also didn’t have any other work for me to do, so understandably, they cut the contract short. Unlike some other jobs, I was greatly relieved to be released. I did not feel that this particular position and company was a great fit. Even though I truly tried to give it a chance, I remember not having good feeling about the place from my first day of work there, and my gut instincts were right. It wasn’t a good match in the end, and the fact that they didn’t plan well for my presence there proved that.

In the meantime, I had two events that changed the picture rather quickly.

TechCommGeekMom speaking at the PANMA/STC-PMC February 2016 meeting (photo courtesy of Timothy Esposito for STC-PMC) — TechCommGeekMom speaking at the PANMA/STC-PMC February 2016 meeting (Photo courtesy of Timothy Esposito for STC-PMC)

First, I was invited to be a panelist/presenter for a meeting that combined the Philadelphia Area New Media Association (PANMA) and the STC-Philadelphia Metro Chapter memberships. The meeting was about freelancing and contracting. Each group contributed two speakers, and I was one of the two representing the STC (the other was my friend, David Calloway). I was the last one to present or speak, and to be honest, I came completely unprepared. I thought it’d be a quick introduction thing, and then moderators would ask questions based on our experiences and background. (I guess I’ve been watching too many American political debates lately.) I was glad that I went last of the four presenters. Although the other three presenters covered much of what I would’ve said, I still had a few things to contribute. David and I took the stance of being contractors rather than freelancers. And as you might remember, several months ago I started my own freelancing company, but it hasn’t quite taken off yet.

But I will admit, listening to the others, I had a big realization of my own that night. I’ve been a contractor for several years, but not of my own choosing. I’ve tried finding full-time employee jobs, and it hasn’t happened in years. I think the last time I was not a part-time person or a non-contract person, it was still the 20th century! Yet perhaps, without my knowledge, I’ve already been a freelancer by default of being a long-term contractor.

That was my “A-HA!” moment, as Mitchell Levy likes to call it. I realized that yes, perhaps I have been a freelancer all along, and perhaps it really isn’t so bad to constantly be getting contract jobs. After the meeting, I told my husband about the discussion, and he pointed out that there was great opportunity in being a contractor. The biggest thing he pointed out was that each contracting job was an opportunity to learn new things. I would learn more about different industries, and often I’d learn more about new software, new procedures, and generally pick up a few new skills. I would also learn more about myself, namely what I’m good at, what I’m not as good at, and what I actually like doing. The more I thought about it, I realized that he was right. These are all opportunities to hone different parts of myself, both in improving what I do well, learning new things, and gaining insight about what is best about my capabilities and how to use them.

Group of PANMA and STC panelists, February 2016 (Photo courtesy of Timothy Esposito for STC-PMC).

Now, not everyone can be a contractor. It’s not easy because of complications of being a non-employee, thus you don’t get the same rights and benefits, like affordable health insurance, as a contractor. Some agencies that contract out do offer these benefits, but they are usually at a higher rate than at a large company. But, at the same time, there are certain flexibilities that a contractor has. If a contractor is careful with personal finances, he/she can take time off, or work more than one position over time. Granted, in 99.99% of cases, if you don’t work, you don’t get paid. So, for example, when I go to the STC Summit in May for about a week, I won’t be paid for “paid vacation”. In fact, a contractor doesn’t get any paid vacation. You get paid for the hours that you work. So, that can be good, and can be bad. If you are a good contractor, you communicate these occasions with your manager, and you ensure that you are caught up with your work to be able to do this, it provides a little flexibility that an employee doesn’t have.

I’ve lamented the woes of being a consultant recently, and it was especially because I was in a bad situation. It was not a good fit, and the worse parts of being a contractor were at their absolute worse. But now that I’ve been away from that, with the help of this PANMA/STC-PMC panel last week, I’m starting to change my attitude a little bit.

With that in mind, I took a new job that started this week…as a contractor. I will be working for a global insurance company as a content writer/copywriter for their global self-service websites. This is a big change for me, because while you’ve known me as a social media writer, I really haven’t done any writing for a company this way before. I originally was reluctant to take the job, as it’s a far commute than what I’m used to and I’m taking a significant pay cut to do this job. But, I saw it as an opportunity to actually put my technical writing, editing, and UI/UX experiences to work in a different way, so it’s worth a try. After all, the contract is only for six months with a possibility for extention. Unlike the last position I took in which I had a sinking feeling about it (and my instincts were right about it), I have a better feeling about this position. After completing my first day, I think it’ll be a challenge to do things from a different perspective, but I liked the group of people I’ll be working with, the environment was more inviting, and I could tell that the work we’d be doing is much more in line with my experiences. While I’ll be learning to do copywriting the way they want, I’ll still be using skills I’ve acquired from all the conferences, webinars, grad school, and social media experiences I’ve had. In other words, I think this is a much better fit, and I think I can learn something positive from this position, which makes me feel much better about taking the position. Everyone was speaking tech language that I understood, and I was deep in the mix with information architects and visual designers as well as spending a lot of time with the other copywriter on my first day. I think it’s going to be a good thing!

I’ve also been continuing to work on a part-time basis with my old content strategist/management job at BASF. It’s my “moonlighting” job, as I call it, but it helps keep those skills fresh at the same time while working with another company that I truly like.

See? Even the old Templar Knight agrees with this attitude change.

These next months are going to be obviously very busy, but I think they’ll provide some good insights into something new for me. I’ll be able to truly write blog posts from a technical writing and UI/UX perspective based on new experiences. Hopefully, future contracting positions will also be providing great learning experiences along the way. Perhaps embracing being a contractor means that I will be more of an adventurer than I thought.

Uncategorized

STC-PMC 2014 Conference – Better than last year!

Posted on March 25, 2014 by TechCommGeekMom

NJIT's MSPTC program in the house at STCPMC14! L to R: Dr. Bernadette Longo, director of the MSPTC program; Jamil Wilkins, current MSPTC student; Danielle M. Villegas, MSPTC alum and STCPMC presenter. — NJIT’s MSPTC program in the house at #STCPMC14! L to R: Dr. Bernadette Longo, director of the MSPTC program; Jamil Wilkins, current MSPTC student; Danielle M. Villegas, MSPTC alum and STCPMC presenter.

In a nutshell, the 2014 STC-PMC Mid-Atlantic Technical Conference was better than last year, in my opinion! A slightly different format, a different day, more networking, and excellent speakers made for a fantastic event.

Okay, now for more details.

First, having been a member of the conference’s planning committee this year, I know that a lot of work went into making this event a success. Kudos to my fellow volunteers! Special care was taken to choose the best proposals submitted, and it definitely was reflected in the best of the best! There were so many great subjects to choose from that even among the presenters, some were saying to each other, “I want to go to your presentation, but I’m presenting at the same time!” I think some of the attendees also had hard choices to make, since sometimes they couldn’t decide between topics during a given session!

Nicky Bleiel, who is currently the President of the STC, gave the keynote address for the conference. She talked about flexible content with responsive design. The main message of her talk was that with responsive design, technical communicators can create and deliver a single responsive output that will work on thousands of devices, including new devices, old devices, and even ones that don’t exist yet. She showed us a few examples, such as Microsoft and Lycos websites in which the content remains the same, even though the output in different browsers changed to work with the size of a particular browser size. Many companies started making separate mobile sites, but the content was not the same as the full site. Responsive web design is Google’s preferred configuration when ranking sites. Mobile users want content parity, meaning they want everything that desktop owners have, thus they want one Web. Fluid layouts, fluid images, media queries in the coding, and stacking or collapsing grids are the key to creating responsive design.

During the first breakout session, I gave my own presentation, “Blogging Out Loud: The Basics of Blogging,” so I didn’t get a chance to see anyone else’s presentation during that time, obviously. I did have a lot of people in my room, which pleased me, and we had a great discussion during the question-and-answer time. It was a great group, and smart questions were asked.

After a lunch break filled with awards, volunteer recognition, food, and networking, I chose to attend Todd DeLuca‘s talk about volunteering your way up the career ladder. Todd kept the presentation fairly open, sharing some of his own insights about volunteering from his personal experiences and how they were able to apply to his professional life. The group attending participated by sharing ideas and experiences themselves about volunteering, bringing about a great conversation. Todd’s main idea was that it doesn’t matter how big or small the contribution, or if the volunteer opportunity is inside or outside of work. The experience fulfills you when helping others, but also fulfills you by allowing you to gain skills and experience that helps yourself. I think one idea he presented resonated with me, which was that volunteering is an offer to help, but it’s also a promise that evolves, as it’s a commitment that is followed through and builds trust. I also liked his point that volunteering is a safe environment to grow because usually there is less risk and some mistakes are expected, so the environment is often more nurturing than work. That’s a great environment to learn! Todd has been volunteering for things inside and outside of his job for years, related to tech comm as well as unrelated, and felt that he’s reaped benefits that apply to where he is professionally. I know that Todd will be speaking at the 2014 Spectrum conference for the STC Rochester chapter in a few weeks, and he’ll also be speaking at the STC Summit on this topic, so I encourage you to attend to get more details and ideas!

The last presentation I saw for the day was by Neil Perlin. Neil and I have known each other through both e-learning and tech comm social media circles for a while now, but hadn’t met before. It was a real treat to meet and chat with him, but to also hear him speak, as I know he’s rather popular on the e-learning and tech comm circuits. Neil’s talk was about emerging technologies, which is a subject he’s excited about and presents frequently. Neil covered a wide range of topics that are currently in use now and look to be expanding in the future. These topics included more mobile content that needs content strategy to steer it, more use of analytics to understand what our users need and use, using social media extensively, augmented reality, wearables, the use of the “cloud” and cloud-based tools. He also stated that there is a need for standards in order to future-proof our materials to avoid problems as technologies come and go, since it’s so hard to predict what will everyone use. He advised us to stay current by going to conferences and staying on top of general business issues and trends. Business issues can kill a technology, so staying current on your company business is a show of tech comm’s support of corporate strategy. His last bit of advice was to review your tools regularly for environmental change, accept the rise of content and social media, don’t denigrate tools in favor of writing, and embrace and help shape change!

After the conference, WebWorks and Publishing Smarter hosted a nice post-conference get-together at the Iron Abbey, a pub-restaurant down the street from the conference venue. It was a great treat of libations, appetizers, and networking further with tech comm peers.

Overall, it was a great experience. I liked the format this year because it felt more relaxed with fewer breakout sessions. Presenters weren’t rushed as they often are at events like these, and more time was allowed for networking with everyone. Perhaps it’s because I’d had a different experience last year as a total newbie that it was so different to me, but I don’t think so. The topics of the conference, the agenda, and the camaraderie of those hosting at the “City of Brotherly Love” came together into a pleasant Saturday of learning. As a smaller, regional conference I think the more intimate setting helped it be a more personalized experience for all, thus it was a big success.

(To any of the fellow speakers I reviewed here–if you’d like to add or correct anything that I summarized here, please feel free to do so in the comments area below!)

If you are in the Philadelphia area next year around mid-March, I highly recommend coming to next year’s STC-PMC Mid-Atlantic Conference. I guarantee you’ll enjoy it.

Uncategorized

Join me at the STC-PMC 2014 Mid-Atlantic Conference!

Posted on March 16, 2014March 17, 2014 by TechCommGeekMom

One of the things I like about the STC having a chapter set-up is that even if the closest chapter isn’t next door, it’s usually still close enough to find people from your region with whom you can connect. For me, I found my “tribe” with the STC – Philadelphia Metro Chapter, or “STC-PMC” as we call it.

Every year, the STC-PMC hosts a Mid-Atlantic Technical Conference that people from around mid-Atlantic region–and beyond–come to learn and present information going on in the world of tech comm. My first exposure to tech comm conferences–and presenting–was at last year’s STC-PMC conference, and it was just a positive experience. I met many people whom I had only known through social media, and met new people as well. Philadelphia is known as the “City of Brotherly Love”, and it’s evident with this STC chapter. I immediately felt welcomed both as a member and as a new presenter as well.

The conference itself opened my eyes to new possibilities and new ideas as well. I also felt that it validated many of my own experiences as well–that I was coming up with similar ideas and solutions as others in the field. I also liked that unlike the STC Summit or some of the other conferences I’ve been to, this one is a little smaller and more intimate, allowing everyone the opportunity to get to know the speakers and the other attendees on a more one-to-one level.

This year’s STC-PMC conference is on Saturday, March 22nd just outside of Philadelphia in Willow Grove, PA. This all-day event is going to be jam-packed full of good information that’s timely and will be helpful in your tech comm evolution. I’m presenting this year, and my presentation is called, “Blogging Out Loud: The Basics of Blogging.” It seems I know a little something about blogging and am willing to share. 🙂

But I’m not the only draw–Neil Perlin, STC President Nicky Bleiel, Ellen Buttolph, Roger Renteria, Ben and Marilyn Woelk, Donn DeBoard, Todd DeLuca, Traci Browne, David Dylan Thomas, Bernard Aschwanden and Christopher Ward will all be presenting as well. There’s lunch, prizes, and lightning talks, too! All at a very affordable price!

Afterwards, there will be a free networking event at the nearby Iron Abbey restaurant sponsored by WebWorks and Publishing Smarter. (You don’t need to go to the conference to attend the networking event, but you’ll get more bang for your buck if you do both!)

So, it’s a fantastic event that the STC-PMC is setting up, and gee–it’s on a Saturday! You don’t have to worry about missing work to take advantage of this great networking and learning opportunity.

If you’re relatively nearby and want to participate, there’s still time and still some spots left! Register today by going to http://www.stcpmc.org/conference.

You won’t regret it! (And if you do come, make sure to seek me out and say hello!)

Uncategorized

Is English an International Language? – Part 2

Posted on April 18, 2013 by TechCommGeekMom

Earlier this year, I was asked by the STC-PMC to write a two-part article about the differences and similarities between American and British English. Part 1 was published in February. Today, I happily saw that the second part was published in the STC-PMC bi-monthly newsletter.

To find the original article, see the March/April 2013 edition of the STC-PMC Newsletter here.

The article itself is below.

Is English an International Language?
Part 2

David Crystal, author of English as a Global Language, has said that in the pursuit of a World Standard Spoken English (WSSE), American English seems to be the most influential in its development, as American grammar is now starting to influence contemporary British usage. He also discusses at length how different dialects will allow national and international intelligibility to start developing. He said, “If WSSE emerges as the neutral global variety in due course, it will be make redundant the British/American distinction. British and American English will still exist, of course, but as varieties expressing national identity in the UK and the USA.

Edmund H. Weiss, the author of The Elements of International English Style, also points out that there is clash when trying to come up with a standard version of English, namely between “…globalization, producing a one-size-fits-all solution for a diverse world of English speakers, versus localization, adapting and modifying this universal model for particular readers in particular locales.” Where English is a second language, Weiss demonstrates, the idioms and figures of speech end up resembling the language structure of the native language. Because of there are about 400 million native English speakers, and about a billion people who speak it as a second language or as a foreign language (for business or a profession), the importance of clear, unambiguous communication is undeniable.

There are many great resources available about this conundrum that can help put everything in perspective, especially in a world in which the Internet is starting to spread the use of English more and more all the time. Some good ones include:

Recent Articles:
“Internet + English= Netglish”
“Learning English online: How the Internet is changing language”
“Tongue and Tech: the Many Emotions from Which English Has No Words”

Books:
·         Do’s and Taboos of Using English Around the World by Roger E. Axtell
·         Divided by a Common Language: A Guide to British and American English by Christopher Davies
·         The Elements of International English Style: A Guide to Writing Correspondence, Reports, Technical Documents, and Internet Pages for a Global Audience by Edmond H. Weiss
·         English as a Global Language by David Crystal
·         Brit-Think, Ameri-Think by Jane Walmsley

Podcast:
· International English by Danielle M. Villegas at https://soundcloud.com/techcommgeekmom/international-english

So, what’s a technical writer supposed to do? The best thing to do is to be exceedingly careful of using slang or idioms that relate to one’s native English, and be aware of local usage used on a global scale. This isn’t an easy task at all, yet it’s an important consideration when translating English into another language, let alone trying to write for English speakers globally.