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Tag Archives: mini MBA
Online Student Again, Part 11: I passed!
After a delay due to server hacks at Rutgers University, I finally got my grades while I was vacationing in Ireland. My final grade was a B+ for my Digital Marketing class! While in recent years, I have had a … Continue reading
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Tagged capstone project, content marketing, content strategy, digital literacy, digital marketing, digital strategy, Distance Learning, DIY education, e-learning, education, edupunk, elearning, higher ed, higher education, Information, Methods and Theories, mini MBA, mlearning, mobile learning, NJIT, online course, online learning, Online Teaching and Learning, Rutgers, Rutgers University, social media, tech comm, techcomm, TechCommGeekMom, Technical communication, technical communications, technical writing, testing, tests
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Online Student Again, Part 8: Online Customer Acquisition – Accio Customers!
As of the end of this module, my mini-MBA course is now three-quarters of the way done! I’m glad it’s getting towards the end since it’s been a while since I squeezed in a course into my busy schedule. This … Continue reading
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Tagged acquiring customers through marketing, acquiring customers through online marketing, AdChoices, affiliate marketing, behavioral targeting, brand experience, content marketing, content strategy, conversion, customer conversion, digital literacy, digital marketing, digital marketing courses, digital marketing programs, Distance Learning, DIY education, e-learning, e-mail targeting, education, edupunk, elearning, email, engagement, enhanced targeting, hashtags, higher ed, higher education, iPad, Learning, m-learning, Marketing, Methods and Theories, mini MBA, mini-MBA certificate, mlearning, mobile, mobile learning, online business courses, online customer acquisition, online digital marketing courses, online digital marketing programs, online learning, Online Teaching and Learning, product placement, QR codes, re-marketing, Rutgers, Rutgers University, Search Engine Marketing, SEM, Shazam, singular experience, social media, social media marketing, Staci Smollen Schwartz, tech comm, TechCommGeekMom, Technical communication, technical communications, technical writing, vanity URLs
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Online Student Again – Part 3: Social Media Marketing–Now You’re Talking My Language!
The next module of my online digital mini-MBA in Digital Marketing was about social media marketing. Simply from the name of it, I suspected that I had a better chance with this topic than I had with search marketing. I … Continue reading
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Tagged B2B, Business to Business, content strategy, corporate communications, corporate culture, corporate culture towards social media, corporate social media, digital literacy, digital marketing, digital strategy, Distance Learning, DIY education, e-learning, filter relevant content, how does social media work in marketing, ICC, ICC 2015, intelcontent, Intelligent Content Conference, iPad, Learning, m-learning, Mark Schaefer, Methods and Theories, mini MBA, mini-MBA certificate, mlearning, mobile, mobile learning, NJIT, Online Teaching and Learning, P2P, Person to Person, relevant content, Rutgers, search marketing, single sourcing, social media, social media marketing, social proof, Tao of Twitter, tech comm, TechCommGeekMom, Technical communication, technical communications, technical writing, theories and practices of social media, Twitter
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Online Student Again: Part 1
As I’ve mentioned in an earlier post, I decided to bite the bullet and “git me some learnin’ ” in preparation of possible unemployment or breaking out on my own to consult. The big buzz in content strategy for the … Continue reading
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Tagged Augustine Fou, business courses, content marketing, digital, digital literacy, digital marketing, digital marketing courses, Distance Learning, DIY education, e-learning, education, edupunk, elearning, higher ed, higher education, Intelligent Content Conference, iPad, iPad app, Learning, m-learning, Marketing, marketing courses, Methods and Theories, mini MBA, mini-MBA certificate, mlearning, mobile, mobile learning, mobile marketing, MSPTC, NJIT, online, online business courses, online courses, online digital marketing courses, Online Teaching and Learning, Rutgers, Rutgers University, SEM, SEO, smartphones, social media, social media marketing, Stefan from SNL, tech comm, TechCommGeekMom, Technical communication, technical communications, technical writing, YouTube Marketing
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Stage 2 of non-pudding brain: It’s official. I’m a student again.
As I stated in my last post about my resolution not to be a pudding brain in 2015, and understanding that in order to get ahead in the next year, I need to learn something, and learn something new. It’s … Continue reading
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Tagged certificate, content marketing, content strategy, digital learning, digital literacy, digital marketing, digital marketing programs, digital strategy, Distance Learning, DIY education, Doctor Who, e-learning, education, edupunk, elearning, graduate certificate, higher ed, higher education, iPad, iPad app, IPhone, Learning, m-learning, m-learning tools, Methods and Theories, mini MBA, mini-MBA certificate, mlearning, mobile, mobile learning, online format, online learning, Online Teaching and Learning, pudding brain, Rutgers, Rutgers University, smartphones, social media, tech comm, TechCommGeekMom, Technical communication, technical communications, technical writing, video
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My 2015 New Year’s Resolution: Don’t Be a Pudding Brain
Now that it’s the start of the new year, it’s time to make some resolutions–or at least set some goals. While I’ll be continuing my eternal quest to lose weight, it also means it’s time to start seriously thinking about … Continue reading
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Tagged Adobe, Adobe FrameMaker, Adobe InDesign, client services, content marketing, content strategy, customer service, digital literacy, digital marketing, Distance Learning, DIY education, Doctor Who, e-learning, education, edupunk, elearning, Framemaker, higher ed, higher education, InDesign, iPad, Learning, Lynda.com, m-learning, m-learning tools, Marketing, Master's degree, Methods and Theories, mini MBA, mlearning, mobile, mobile learning, Online Teaching and Learning, pudding brain, social media, tech comm, TechCommGeekMom, Technical communication, technical communications
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