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10 plus best blog tips: Bloggers, just don’t do it…

See on Scoop.itM-learning, E-Learning, and Technical Communications

Blogging is worth it. I love it, but I write from experience today, meaning that yes, I violated many of my own rules when I started blogging. Still, why do you need to blunder through when so many…

Danielle M. Villegas‘s insight:

@DarinLHammond has written a fantastic article that is a appropriate follow-up to TechCommGeekMom’s Guide to How to Write a Blog Post. As I read it, I found that many of these things are steps that I did on my own, so it’s always great to have your own actions validated. There are even a few I need to follow-up on. This is definitely a must-read to any would-be bloggers.

–techcommgeekmom

See on www.zipminis.com

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TechCommGeekMom’s Guide on How to Write a Blog Post

MP910216414One of my former professors recently asked me for a small favor. Her first-year students are writing up blog posts after attending a plain language presentation, and she asked if I could provide some tips for how to write a great blog post, in light of the work I’ve done with this blog. Of course, I said I’d be happy to oblige.

Of course, that meant I actually had to come up with some actual tips! After some careful consideration, I think there are a few key elements I’ve found that make a blog posting successful.

First, it’s all about the mind set. I don’t think many people necessarily know what they want to say, or think of themselves as “bloggers.” So, the primary step is to have the right attitude. My blog post titled, “I’m not a writer. Wait…you say…I AM?” outlines this concept. As I said in that post, I never thought of myself as a writer until very recently, and in some instances, I still don’t. It’s all about the attitude and the right mind-set of having to write.

Second, I would simply say to write from the heart, and don’t be afraid to speak your mind. Use the blog post as if it’s a one-sided conversation with someone else out there on the Internet. You might not know who your audience is, but that audience is out there! I would know–this blog just passed the 9100 all-time hits mark at this writing, and it’s still counting towards that 10,000 hits mark! (Remember, this blog started out as a combination of a grad school project and a whim a year ago. I never expected anyone to read it at all!) It’s important to have an opinion when writing these posts. If you thought that the presentation was boring, you should say so, and say why. If you liked it, then say so, and why. People are attracted to blogs because of the opinions of the writer. It applies in social media too, if you think about it. Why do we follow certain people on Twitter, Facebook or Google+? Because there is something about the point of view of a particular person or group that you find interesting, entertaining, or informative. The same thing applies to blogs, which is really a long-form extension of Tweeting, if you ask me. 😉

Third, make sure that if you don’t have all the facts, admit to not having all the facts. It’s okay if you aren’t the world’s foremost authority on a topic, but supply support or backup for what you do know when you can. For example, if there’s a link to a recording of the presentation you saw,  include it in the blog post, so other people can listen, then read your interpretation. If possible, include a small image (like the one I have above) that helps to visually set the tone as well. I rarely leave out an image, and if I do, it’s because it’s related to curated content that doesn’t have an appropriate image to post.

Fourth, even though you have an opinion and you’ve presented your facts, don’t write unprofessionally. What I mean by that is don’t use profanity or be offensive, and make sure your grammar and formatting is as correct as you can make it. Your blog is just like a portfolio or the clothes you wear. It is a reflection of you, and you want to present yourself in the best light possible, even if you are speaking about something controversial. I know I’ve written about controversial topics in the past, but I would try to provide my point of view as clearly as possible, with as much supporting evidence as I could provide. You don’t need to be über formal, but you have to respect your reader’s intelligence. If you do this,  he or she will respect you in return, even if the reader has an opposing point of view, and will continue to visit your blog.

Lastly, edit, edit, edit!  Even as I’ve written this post, I’ve reviewed it, and proofread, and re-written several sections multiple times. It’s like any other writing process. Nobody nails the perfect post on the first try. There have even been times where I’ve written the post, saved the draft, and walked away for a while to come back with new insight or a fresh eye to tweak it some more.

I think this covers the basics of how to write a great blog post. Be yourself, present yourself in the best light as you write your words, and have fun with it! This is what has worked for me, and hopefully it can work for you, too. You might be surprised by the response you get as a result.

(Good luck, PTC 601 students!)

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Another one of those 2012 Tech Comm Years in Review? But it’s MINE…

MP900309664It’s December 31st, 2012, and the end of another long year has come. This is the time of year when everyone starts to see the year in review posts and articles all over every media source imaginable. I’m no different– I’ve already posted a Top Ten Posts of 2012 for TechCommGeekMom.  But this post is more about my reflection of the year–and what a year it’s been!

This is not to say that everything has been coming up roses for me this year. Upon reflection, there were a lot of good things that happened over the past year that were never expected and were really great. There were also things that were definitely not so great.

The not as great things included problems that my son was having at school that greatly affected his behavior, me getting pneumonia for a month last winter, losing my full-time job, and being laid off my part-time job. Just those things alone could easily make it a bad year, especially if you knew some of the details of the school problems my son was having.

But there were so many things that outweigh those negatives that for once, I can actually say that 2012 was a pretty good year for me. The first big thing was that I graduated from NJIT with my MSPTC. That was the result of two and a half years of blood, sweat and tears–sometimes literally–to get it finished. It was so much a part of what I did for a while that I actually miss it. The fact that I actually graduated, with honors no less, is surreal. I can’t believe that it’s all finished and done, when I feel like I should still be taking a class or doing something more, like writing up another paper.  I was very fortunate to have made several friends in the program, even through this virtual program, and make connections that I think will benefit me for life. The knowledge I gained from the program will also serve me for life as well, I am sure.  I know that NJIT was proud enough of my recent accomplishments enough to feature me as one of its “poster girls” for the Continuing Education program by featuring me in a promotional video for the school. I’m honored and still surprised that they picked me, but appreciate the nod of approval nonetheless.

The other part of what made this year exceptional was this blog. What began as a combination of a class assignment and something to do on a whim has taken on a life of its own. I don’t think anyone, especially me, would have expected anyone to be reading it with the gathering that I’ve collected over the past year. Social media has truly been key to many of the successes I’ve had this year.  I’m glad that I started to become more involved professionally with Twitter and Facebook especially, in order to connect with other technical communicators. Not only did I seek to learn from other technical communicators in the past year, but I used social media as a means of marketing this blog so that my voice could be heard amongst the many great voices out there. The amazing thing to me is that my voice was heard.

Now, I did have some unexpected help along the way. As I’ve explained in the past, it was an early post in which I vented my frustrations about learning tech comm software that someone heard me very loud and clear.  It was someone at Adobe, who not only heard me, but also wanted to help me.  That person was Parth Mukherjee.  It was very early in our contact that he wanted to help, and offered me a webinar. What, me? A webinar for someone just out of grad school? Yes, crazy as it sounded, that what he offered me and I took it. I’m glad I did. Along the way, I got to know Saibal Bhattacharjee, Maxwell Hoffman, Ankur Jain, and Tom Aldous at Adobe as well, and they constantly provided me with more opportunities and support throughout the year–many more than what are listed here. The biggest highlights of this relationship for me were doing the webinar in June that gained me initial greater exposure, and when I was invited to be one of Adobe’s guests at their “Adobe Day” pre-conference event at Lavacon. For a gal who is still new to the field to be invited to “run with the big boys and girls” was a thrill! I learned so much at the Adobe Day conference, and I had a chance to meet and get to know some of the people that I had not only gotten to know through social media, but people I revered and respect in the field.  There have been so many good things that happened to me thanks to Adobe, and I don’t think I can ever thank them enough. As I’ve also said many times before, I was a big fan of Adobe’s before the connection with Adobe’s Tech Comm team, but now they’ve allowed me to become truly loyal to the company with everything they’ve done for me personally that they didn’t have to do. Thank you so much!

I also had an opportunity this year to express my technical communications knowledge in a different way–I was able to teach a virtual class in business and technical writing to Microsoft Korea through the World Learning Company. It was a unique opportunity to present information not only so the students could understand the information, but I truly wanted my students to learn the information so they could use it more often in their everyday business communications. I got great feedback from the end-of-class surveys as well as directly from the students themselves that I made it easier to understand these complicated language nuances, especially since English was a second language for nine of the ten students I had! It was a great opportunity to flex my knowledge muscles to help other people become better writers, and I enjoyed it thoroughly.

A big part of this year was all the people I met who helped me along the way. In addition to those at Adobe and NJIT, I met SO many individuals along the way that helped me through this first year of being an “official” technical communicator. I’m sure I’ll be missing someone from this list of tech comm and e-learning professionals, as there were so many, but off the top of my head, they include RJ Jacquez, Mayra Aixa Villar, Miriam Lottner, Toby Price, Barrie Byron, Jamie Gillenwater, Sharon Burton,  Christie Fidura, Shay Shaked, Marcia Riefer Johnston, Colum McAndrew, Renaldo Lawrence, Joe Ganci, Sarah O’Keefe, Val Swisher, Jackie Gerstein, Anita Horsley, Scott Abel, Chad Udell, Alyssa Fox, and Karen Mahon. Each person here, and many others whom I met through social media or in person, contributed to my knowledge base and growth not only as a technical communicator and e-learning specialist, but also as a person. I thank each and every one of you for your support in taking me under your wing, but also for your friendship.

I also want to thank Gary Woodill, who is one of the m-learning gods in my eyes, for retweeting my tweet promoting my Whitepaper, thus giving it his understated blessing. That was a big deal to me for you to acknowledge it and deem it worthy of retweeting the link.  Also many thanks to TechWhirl, especially Craig Cardimon, for promoting two of my blog posts in recent editions of the “Tech Writer This Week” feature on TechWhirl.com. For me, that was a huge indication that I have “arrived” in tech comm.

So, as you can see, 2012 was actually a very good year for me. Sure, I didn’t have a full-time job, and I had illness and issues that were beyond my control at home, but for me, this has ended up being one of the best years that I’ve had in a long time. My first full year of being a technical communicator hasn’t been without some bumps along the way, but through this blog, my school connections, and all the new social media connections I’ve made in the past year, I wouldn’t change a thing. What a whirlwind for a “newbie”! I can only hope that I will continue to have the support of all these wonderful people, and be able to truly practice what I’ve learned over the past year in my new adventures as a Web Publisher for BASF in 2013.

This was the year of building, and I’ve gained a fantastic foundation. Now is the time to continue to grow and move onwards and upwards! I’m anxious about 2013, but having this strong foundation, I have a feeling that it’s got the potential to be another great year.

What are my resolutions for 2013? Well, I don’t know about resolutions, but I know that some of the things that I hope to achieve, other than a firm establishment in the tech comm field, is to go to the STC Summit in May (I hope), and maybe some other conference as well, if I can afford it. I want to meet so many more people in tech comm, and absorb the  information given by the best and brightest in the field. This year, I was the new kid on the block, and in 2013, I want to be part of the next generation of technical communicators helping to take the field further.

Thank you to everyone reading this, and have an incredibly Happy New Year!

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My response to RJ Jacquez’s question: Will Tablets replace PCs?

Recently, due to the upcoming release of Microsoft’s Surface machine, RJ Jacquez released two blog posts promoting the idea that tablets, in time, will indeed replace the PC as we know it, and that Microsoft is going in the wrong direction with this Surface device. Between his post titled, “For the sake of ‘Mobile’ I hope Microsoft Windows 8 and the Surface Tablet fall short” and Tablets Will Replace PCs, But Not In The Way You Think, he says that he feels that Surface is not taking us forward because it embraces the idea of adapting our devices to old software, instead of moving forward with mobile devices and rethinking how to create new productivity software for these new tablets that can make users more productive.  After paraphrasing several articles that have been out in the press that claim that productivity apps such as Microsoft Office, Photoshop, and Final Cut Pro (to name a few) are items that need to be addressed by the tablet industry, he counter argues,

Personally I think that most of these articles miss the bigger point, namely the fact that most people think that Tablets replacing our PCs will require a 1:1 task-replacement approach. I don’t buy this argument….In other words, we are currently shaping our mobile tools and soon these amazing devices, along with the incredibly creative apps that accompany them, will shape us and redefine every single task we do from here on out, including learning design, image editing, web design and yes every productivity task as well.”

I understand what he’s saying. If I’m interpreting him correctly, his argument is that devices like Surface should not be adapted to run bloated “power” software that needs the extra storage and peripherals to work, thus making the devices less mobile, but rather software should be streamlined to become more efficient so it can run in a tablet like an iPad which doesn’t need extra storage because it relies on the Cloud nor does it need any other peripherals to function. Some of the other “power” apps that RJ mentioned that critics think would need PC power include Photoshop, Microsoft OneNote and Avid Studio.

Well, I do have to agree with RJ insofar as I think that mobile is the future, and it is forcing us to really look at software and its limitations, and it’s making us think about how to streamline processes and our needs. mLearning is in the midst of a huge revolution due to that mindset right now. And actually, there are tablet versions of Photoshop, MS OneNote, and Avid Studio available for tablets that cover most of what users need. So it’s not like these kinds of software can’t be adapted for most people’s uses.  The average user does not use Word or Excel or Photoshop or other apps the same way as a power user, so streamlined apps are fine.

However, I think there may be a need–at least for a little while longer–for PCs to still exist for other kinds of “power” uses. The first thing that comes to mind are apps that are not as mainstream as the ones mentioned so far. Tech comm apps like Framemaker, RoboHelp and Flare are the first ones that come to mind. Now I know that Adobe is working to put just about all of their major software products on the cloud, so that’s a move in the right direction. I have no idea if Flare or the other leading tech comm productivity software packages are moving that way as well. The same thing with e-learning software…again, Captivate is part of Adobe’s cloud-based Technical Communications Suite 4 right now, but what about Lectora or Articulate or other instructional design software packages?  These are all software programs that aren’t quite ready for tablet use yet, but for the sake of mobile productivity, it might not be a bad idea to move in that direction. But for now, staying as desktop apps is probably fine.

There’s an app called Cloud On that has the right idea. It’s an app that’s available for both iOS and Android use, and essentially it provides a means of accessing full versions of Microsoft Office on tablet devices, and then saving documents in a Dropbox, Box or Google Drive account. No short cuts here! Full functionality of the software, on the go!

So, why aren’t the all the big software companies jumping onto the bandwagon with this? Apple already has by creating tablet versions of their iWork and iLife apps, but what others? Some companies have taken baby steps, or are working on it, and others…well, I think they are not keeping up, or are in denial that having a lean version of their software is needed.

I can say, as I mentioned, that I’ve used Cloud On, but I’ve also used my iPad’s Notes app. I used the Microsoft OneNote app on my iPad heavily last year during grad school, as I would start my homework assignment on my iPad during my lunch hour, and then sync it in my SkyDrive account so I could access it from my laptop at home to finish an assignment. I recently used Photoshop Touch on my iPad when I was too lazy to power up my laptop one night to fix a photo for a friend.  When I’ve made movies or did any digital photography projects, they’ve been done more on my iPad than on my laptop due to more affordable choices that meet my basic needs for editing.

So, my answer to RJ’s question is that I feel there will still be some apps that will need a PC to do much bigger jobs. Desktops and laptops are our workhorses right now, and you wouldn’t ask a pony to do the work of a Clydesdale horse. The PC isn’t going away anytime soon, and it will remain the hub of business and other work for some time to come. But, I agree with what RJ said, that in looking forward to the future, we need to continue to think mobile and how we can make it work so that much of these workhorse products can be made more lithe and flexible to our needs.

One last thought to put the mobile/tablet point in perspective–if you are a Star Trek fan like I am, you will have noticed that everyone carries portable devices–the size of a tablet, e-book or smartphone– to access huge databases and information, and to do much of the “heavy” information lifting for anyone aboard a starship. This was depicted on the shows well as much as 25 years ago, before the advent of tablet devices and smartphones. Think about how the various characters on the show used their devices. They would tap into a main computer device on the ship–much like we would access a network or the Cloud–to obtain information and make various calculations as needed.

It would seem to me that we are getting closer to that kind of scenario in reality, but we’re not quite there yet. We’re getting close, though!

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Hard Work and Persistence (Who Says OCD Is a Bad Thing?) Pays Off! : How I won an iPad

As someone who participated in Adobe’s TechComm Conundrum contest on Facebook, I can confidently say that it was not for the faint of heart! It combined one of my favorite topics—technical communications—with the thrill a researcher gets when hunting for clues. Many of my favorite television shows and movies often combine finding historical facts and clues to find a treasure of some sort at the end, whether it be an “ah-hah!” piece of important information, or some physical prize at the end.  As it turns out for me, it was a matter of having both at the end of my journey!

The TechComm Conundrum, for those who did not participate, was a series of questions and clues to learn more about technical communication history, as well as Adobe’s role in technical communications, on the way to find Adobe’s missing employee, Tina.  Being that I was trained to do research while I was a graduate student at NJIT’s MSPTC program, I knew that sometimes answers would be very obvious, and sometimes I would have to read between the lines.

Like many who did participate, I hit some brick walls along the way.  Many of the answers were right in the Adobe Technical Communications Suite 4 videos, blog, and product page. Other answers required deeper searching, and using extensive Google searches, I found the information I needed. Some responses were more obvious than others, and I admit I learned a few new things about the technical communications field and its fantastic history. It made me proud to call myself a technical communicator, and reinforced the idea that I was glad to be a part of this field. It was fun.

For those who got that far but got stuck, like I did initially, the last question was the trickiest of all. Finding a connection between a photo of actors Annette Bening, Julianne Moore and Mark Ruffalo, the logo of FrameMaker, and a photo of produce at a market was daunting.  I found a connection between the actors, as they were all in the film titled, “The Kids Are Alright.”  But beyond that, I couldn’t figure out what that had to do with a photo of vegetables or FrameMaker.  I tried so many combinations of ideas to figure out the answer, and wasn’t getting very far. I wrote down all the answers on a sticky note by my computer, and for at least a good week, I would enter all the answers for the questions and get stumped at the last one.

Finally, I decided to look more carefully at FrameMaker’s history to see if that would yield any clues.  It was Wikipedia that finally yielded the clue I was seeking. In Wikipedia’s first line of the history of FrameMaker, it explains that FrameMaker’s original author, Charles “Nick” Corfield, designed FrameMaker to be a WYSIWYG document editor. Wait…WYSIWYG…that acronym stands for “What You See Is What You Get.” My mind started racing, as that’s an acronym I like to often use myself. Was it really that simple in the end? I was told later (after the contest) that Mark Ruffalo’s character in the movie owned a restaurant called “WYSIWYG”, although I didn’t know that since I hadn’t seen the movie. Nonetheless, I tried the acronym as my response, and gingerly hit the “Enter” button on my laptop to submit it.

EUREKA! That was it! The explorer finally had her “ah-hah” moment! There was true joy in deciphering something that was still stumping everyone else still playing. So, yesterday, when I found out that I had actually won one of the “grand prizes”—a new iPad—I was actually thrilled. I was informed that only two people—I was one of them—figured it out. The hard work to crack the code paid off!

Hopefully, Adobe will bring this contest back as a fun game, as I think the quiz is great for new technical communicators to learn about the rich history of the technical communications.  Talk about your active learning exercises through e-learning! (And I’ll bet it was created on Captivate, which is a featured product within Technical Communications Suite 4, too.)

Thanks, Adobe for such a fun ride—and the iPad!