Tag: Adobe FrameMaker

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What you so afraid of? Part II – The Tech Comm Edition

Posted on by TechCommGeekMom

torchwood_jacktorturedI’ve been reflecting a lot, lately, into what makes me continue to pursue a technical career, especially in technical communications. I’ve been thinking about what I’ve been doing in the last year to stay on top of trends and issues in the technical communications field, because the last thing that a prospective employer needs is someone who is stuck in his or her own ways, never learning and never progressing. Technology is constantly changing, and both technical communications at-large as well as the e-learning world are both in the flux of a “revolution”–a revolution that reflects that these fields are in the process of changing and revitalizing in order to keep up with modern thought and technological advances. One of the reason I try to stay as active as possible in social media is to stay on top of those trends and have an understanding of the current issues and advances in these fields so that I can go into a job understanding what the needs of a company are in order to help that company move forward.

And yet, it seems like there are so many companies, from my own observation, that are terrified of change and progress. Is it too much too soon? Perhaps it is. I’ve talked about this topic before at length specifically in regard to how the m-learning revolution is trying to make headway in the e-learning field in my post, “What Are You So Afraid Of?” back in July 2012. But as my most recent experiences personally have been more tech comm related, I’m starting to think that this fear of progress extends to the tech comm world as well.

I remember a big part of what was mentioned at the Adobe Day panel was the idea that as technical communicators, we understand the value of our work better than the higher-ups in managerial positions, and it’s our duty, in many respects to make sure that these higher-ups understand that value and the ROI (return on investment) that using structured content and other tools at a technical communicator’s disposal will benefit the company in the long run.  When I’ve gone on interviews or worked at various jobs, I talk about the advances that are going on involving mobile technology and how companies need to keep up with this fast-growing technology. While the interviewers or other people I speak with are impressed with my knowledge and agree the changes need to be made, the argument made is that the higher-ups, who don’t understand this value of technical communications as well as we do, insist on sticking with old ways, and slowing down progress for the sake of comfort levels. It’s a “Don’t fix what ain’t broken”-kind of mentality. I know that sometimes budgets can limit how soon progress is made, because ever-changing technological advances can be expensive, especially if one is always trying to keep up with the latest and greatest. But I also know that spending a lot of money on ancient systems that aren’t keeping up with current technology and even supporting such ancient technology and methods that aren’t even supported today is throwing money away too. Would we even have smartphones or cell phones if we settled for landline phones only? Would microprocessing computers have even been invented if we settled for manual typewriters long ago? Settling for the old doesn’t really benefit anyone, especially global companies that want to stay ahead of the competition.

The photo above is a favorite character on one of my favorite TV series, “Torchwood,” named Captain Jack. Captain Jack is generally a fearless guy, especially since he has some sort of capability where he cannot die. In that sense, when up against some sort of danger personally, he’s got nothing to lose at all. But since he’s lived for so long, he also respects the past and understands the full impact of his actions and how they affect others. Despite having nothing to lose by his actions, he’s actually the conservative one when it comes to making decisions, basing his actions on what he knows and what he researches first. He is cautious, but he’s not against trying something new if it makes sense. If you see him with a facial expression like the one he has above, you KNOW that something REALLY bad is going on, and it has greater repercussions beyond himself.

There are times that I have that same feeling, at least in my own mind.  While I respect that certain systems work and work well, and I know I’m not the most experienced technical communicator out there, I’ve done some due diligence, and again, I try to keep up with what’s going on in the world so that I’m ready to keep up with the latest advances and thought in the field. When I hear that companies are hesitant to budge from an old way of thinking, I feel frustrated. How are these companies supposed to keep their standings as world-class, advanced companies when their communications are not cutting edge, or at least up-to-date? Again, I understand that executive managers have to look at the full picture and work within budgets, but with a world that is going mobile faster than anyone can keep up with, why aren’t big companies even attempting to keep up even a little bit? Just as I had mentioned in the last article on this topic relating to m-learning mentioned above, I see it occurring in tech comm itself as well, with companies not keeping up with the latest version of how documentation outputs have to be changed to keep up with mobile technology. There is little risk with proven methods.

As a global economy–not just in the United States–we are trying to emerge from one of the biggest financial crises in economic history. Looking back at history, it’s usually during these times of economic woe that some of the greatest leaps in technology and business have been made, using great intellect and creativity to push things forward when resources were scarce. This is a time of emergence again. There are so many companies that have taken the leap forward to help take us to the next step. Smartphone and tablet manufacturers have brought us the next means of gathering information and providing communication between us. In turn, software manufacturers, like Adobe with TCS 4 and MadCap with Flare, among others, have provided us with tools to help take the content that technical communicators write to a new level of efficiency and flexibility among all the new mobile devices in the world while still keeping up with desktop capabilities.  If any companies embrace any of the changes that are going on in the technical communications field, they can deliver bigger and better communications thus benefitting from the changes, not being hindered by them.

So, what are you so afraid of, corporate world? Help technical communicators help you. Even the smallest step forward will be step towards a better future for your company.

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Five Ways to Avoid the “Congratulations” Cliche as You Start a User’s Guide

Posted on by TechCommGeekMom

See on Scoop.it – M-learning, E-Learning, and Technical Communications

It seems that the manual for almost every product I buy starts off by congratulating me for having purchased the product.

This is an awesome article by @tomjohnson, who is a very prolific tech comm writer. He makes an excellent point here! It goes to show that tech comm writers need to start being a little more creative to make their end-products stand out!

–techcommgeekmom

See on idratherbewriting.com

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Tech Writer This Week For November 22, 2012 | TechWhirl

Posted on by TechCommGeekMom

See on Scoop.it – M-learning, E-Learning, and Technical Communications

Pre-Thanksgiving roundup of technical communication, content strategy, and user experience commentary for the tech writer hungry for more than just turkey.

I’m the first article listed! Nice! Thanks, TechWhirl!

–techcommgeekmom

See on techwhirl.com

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Happy Thanksgiving 2012!

Posted on by TechCommGeekMom

Today, in the United States, it’s a holiday. Thanksgiving is a day that we Americans celebrate to remember the sacrifices that the first English pilgrims made after their first year of survival in the New World. The celebratory tradition started with those pilgrims sharing the bounty of the harvest they reaped with the Native Americans who lived in the area and taught them some of the survival skills, and gave thanks for everything that came their way. Many generations later, we Americans, use this day to remember and give thanks for what we have as Americans. We celebrate with family, friends, and a huge feast.

OK, so that’s the general idea of the holiday–or at least that’s what it’s supposed to be. The legend or fairytale has been marred over the years with the realities of those who were cast out due to religious oppression in their own country coming to this one and taking horrible advantage of the native people, eventually driving them out over time and making the Native American nation into a minority that is still, to this day, trying to culturally and literally survive. America, for all the pretty stories of pioneering, didn’t always get there in a nice and clean way with hard work. There are some ugly stories too. I just wanted to put that out there, just in case anyone thought that I was unaware of any atrocities in our nation’s history and had notions of any overly lofty American ideals.

But for a moment, let’s just run with those lofty ideals for a moment, and get back to the core idea of how Americans celebrate it now–Americans of all races, religions, cultures, ethnicities and creeds celebrate. Thanksgiving is a nice concept of a holiday, no matter how one celebrates it. I’m sure there are other holidays in other cultures that have something like it, where it’s just a day to celebrate family, friends and whatever good fortune has come by in the past year. There’s been a lot of bad things that have happened over the centuries, and even more recently. Heightened wars in the Middle East, poverty and starvation in different parts of the world, and even closer to home, the devastation of what Hurricane Sandy did to my home state and area. This is a day that I’m thankful that the worst thing that happened during Hurricane Sandy was that a tree fell on our house and ruined part of the roof, and that I didn’t lose my home or more importantly, my family.

It’s a time to realize that while no life is perfect, and all people have their own issues, that some good things can come out of life, and to be grateful for those good things, whether they are big or small.

For me, it’s been a very interesting year. While I’m sure I’ll say more as the year draws to a close, I’ll just summarize the good things I’m thankful for this year, as much of it does deal with my entry into the technical communications world. I’m thankful that there was a program at NJIT in technical communications, and that I could graduate with my Master’s degree in the topic this year. I’m thankful for the professors and students in my program who helped me get out more into the social media world to make my voice heard, and continue to support my endeavors post-graduation. I’m thankful to have met so many people through social media–Twitter, this blog, Facebook, etc.–who are professionals in the technical communications world who have mentored me as well as become my friends. I’m thankful for the opportunities I’ve had through these associations, such as the chance to go to Adobe Day, have my webinar, do the NJIT promotional video, get my teaching job or meet other professionals in person. I have learned so much, and continue to learn so much from all of them. But most of all, I’m grateful for my husband and son, for without them, none of this would be possible. Allowing me to be me, allowing me to continue to learn and grow, and supporting me every step of the way is so important to me. Without those two wacky guys of mine, I would not be in the technical communications field, and would not be continuing to pursue a technical communications career.

So, whether you are in the United States partaking in a big holiday, or it’s just another Thursday or Friday (other places, it’s Friday already from the time I’m writing this!), take a moment and remember what it is that you are thankful for, even if it’s just being glad the be able to pursue a technical communications career that is growing and expanding each day, and that you are part of the great changes that are happening in this world–one little bit at a time.

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Being a specialist or a generalist? Which is better for a technical communicator?

Posted on by TechCommGeekMom

I feel like I’ve stepped into quite the conundrum by entering the technical communications field. As I continue to search for full-time work, a problem that I seem to find almost everywhere I go is that technical writing jobs in my area seem to require that one be a specialist in their field, or do very, VERY specific types of work. Both before and after my technical communications studies, I had always been taught that with few career exceptions, being a generalist was more often a desired skill set, simply because I couldn’t get stuck in one specific direction and find little to no work. Having a broad range of skills and abilities made one more marketable, flexible, and thus desirable as an employee. I know the last place that I consulted for full-time appreciated that generalist ability of mine, because I ended up being the go-to person for web editing, web design, and general graphics design. There were those who had the title of “web publisher” but didn’t even know basic HTML, and I actually did.

However, I’m finding that as much as I did my best in both my career and my graduate studies to study a broad range of subjects, including social media, e-learning design, content management strategy, UI strategy, and technical writing and editing, to name a few, I end up as a Jack of all trades, but master of none. However, it seems that because I don’t have specifically five years of medical or proposal writing background in XYZ software, I’m useless. I was recently criticized for having an “unfocused” resume because it was so broad. When asked what specialization I wanted to follow, I listed all the subjects I mentioned above and then some others. I feel I have the skills to start out in any of those fields if someone gave me a break to go in any of those specific directions.

One of the things that stuck out in my mind from Adobe Day at Lavacon last month was commentary by the panel at the end of the morning, in which the group said that one of the issues right now in tech comm is that there are too many tech comm specialists instead of tech comm generalists. When I heard that, it was music to my ears, and I felt vindicated for taking the approach I had with my career! I’ve already taken steps–specifically getting a Master’s degree in Professional and Technical Communication–to provide myself with an education on understanding all the available possibilities in the technical communications field, and be able to adapt to it. However, one of the other challenges listed in the panel talk was the general resistance to progressive change. I fear that the resistance to change is far more widespread than anticipated, based on my own experiences. Every job listing and every recruiter I talk to seems to want to pigeonhole me into one specialty, and I don’t want to do that. The reason I went to graduate school was to allow me to gain opportunities beyond my knowledge of content management alone, and allow me to flex my editing, writing, design and e-learning muscles some more.

Perhaps because I’m a “newbie,” I don’t understand this strict adherence to being a specialist in only one kind of tech comm. Becoming a specialist is a double-edged sword. On one side, being able to work in a niche field makes your skills more desirable for that niche. However, on the other side, it limits the kind of work one can do if there are layoffs or one finds him/herself out of work.

Since I’ve been looking for full-time work for almost a year now, I talked to my husband recently about this idea, and questioned whether I should commit more to one particular area of technical communication than another. While I’ve done a lot of content management work, I find it constraining when I want to be able to edit what I see as just plain BAD writing, and I feel limited to not flex my brain muscles on all the things I’ve learned in grad school in the last two years. I’ve tried to immerse myself in the tech comm world and the e-learning world to varying degrees, but again, I find myself as a generalist since I don’t have any job to help me hone my professional focus as of yet. Even so, I wondered if I should just resign myself, and just try to figure out what specialty I should focus on, perhaps in the hopes of increasing my job prospects. After voicing this concern, my husband vehemently disagreed, feeling that it was better just to continue to be able to look at a little bit of everything and do a little bit of everything, as it broadened prospects by giving me multiple directions to follow.

It makes me wonder how other graduates–whether they are from undergraduate or graduate school–find a job at all. How is someone supposed to be able to do a technical communications job with little to no experience? How the heck can they become specialists without first being generalists given a direction from their first jobs? I know I have the flexibility and know-how to go into many jobs, but it’s autobots that read my resume instead of people more often than not, and autobots don’t understand the value of what I can do and my ability to learn on the spot. I’m sure I’m not the only one in this rut, and yet there doesn’t seem to be any flexibility on the part of employers. There are plenty of us who are more than willing to be dedicated employees with a strong skill set foundation, and we aren’t given a chance.

So, what is better? Being a specialist or a generalist? Write your opinion in the comments below.

For me, I’m still torn, and my problem is that if I do need to be a specialist, I don’t know what direction to follow, because I like so many aspects of tech comm. Should I find work as a full-time blogger, pursue my desire to be an instructional designer, go back to content publishing and management, become a technical evangelist, become a teacher or trainer…or what?

(If you know of any telecommuting/remote jobs or jobs in the Central NJ area along these lines, let me know!)