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TechCommGeekMom reviews 2014 – So, how was it?

This was part of the Chiluly exhibit that was at the Botanical Gardens while I was at the STC Summit in Phoenix, AZ. It was cool!
This was part of the Chiluly exhibit that was at the Botanical Gardens while I was at the STC Summit in Phoenix, AZ. It was cool!

As the year 2014 winds down, many have summarized the past year, as a reflection of all that has transpired.  When I started to think about the past year, I wasn’t sure that it was all that great of a year at first, but the more I thought about it, I realized that despite some less than desirable things transpiring towards the end, there were actually a few good things that happened that were worth noting.

1) This was the first year that the number of hits my blog received for the entire year topped over 10,000 hits. It was a goal I had hoped to achieve, and I had to work for it. My stats would falter if I didn’t write an original blog post (like this one), and I think, despite the new achievement, my stats didn’t reflect what I had hoped, but I put that on myself. This was a very busy year, and it was difficult for me to keep up with writing original posts. So despite that, I’m glad that so many people still enjoy the content that I share here, whether it’s original content or shared content. I try my best to share what I find interesting in the hopes that others will find it interesting, too, and perhaps learn from that little piece of information as well.

2) I was able to travel to some new places and do new things. I went to the Intelligent Content Conference in San Jose, CA back in February, and went to the STC Summit in Phoenix in May. Not only did I have an opportunity to enhance my knowledge during these conference through the fantastic learning sessions, I also met a lot of new people. I love that I have some wonderful new professional connections as well as new friends. These conferences also gave me the chance to strengthen professional connections and friendships with technical communicators I met in the year before and the year before that. Becoming more ensconced in the tech comm community has meant a lot to me, and I have appreciated every connection I’ve made or deepened in the last year.

3) My writing opportunities changed. While I was writing mostly for my blog this year, I also wrote for other outlets instead. Some of those opportunities folded or didn’t work out, but other opportunities arose from the ashes, including two top ten articles for Content Rules’ blog, and a new opportunity to write for STC Intercom (which will be seen in the new year). I thank those who helped make those opportunities, and appreciate your faith in my abilities when I’ve sometimes doubted them.

4) I gave more presentations this year. I presented at the STC-PMC Mid-Atlantic Conference, but I also did my first presentation at the STC Summit. I also presented for the first time to a non-tech comm audience at the e-Learning 3.0 Conference at Drexel University this year.  In other words, I pushed myself to do more this year and put myself “out there” more, even though I think there are others who have more to contribute than I do.

5) I had an opportunity to stretch myself professionally at work. I became more confident in my abilities to be a project manager and content strategist working on new websites at work with assignments I was given. I learned a new CMS (Adobe CQ) as a skill I’ll be able to carry with me going forward, and I was chosen to help with the most important part of the company’s new external site–the Careers section. I spread my wings so much in my job this year, and gained myself back in the process. My knowledge and full abilities were suppressed for so many years, that having the chance to truly use them and have people find them to be valuable helped me immensely.

6) In a somewhat unrelated topic, while I stretched my mind, I shrunk my body. To date, I’ve lost about 40 pounds this year. For once, I kept to my new year’s resolution, even if didn’t actually start until May or June! Part of my success was due to the tech comm community. Many have supported me or taken this journey with me. I love that the tech comm community’s reach goes beyond tech comm–and with this support, I know I will be able to continue to lose another 40 (or more) pounds into the next year.

I took a quick look at last year’s year in review, and in some respects, this year’s review isn’t that much different in overview.  What makes this year different was that many of the events were new experiences, new faces came into my life both online and in-person, new relationships were forged, and old relationships became deeper and stronger. Networking connections have become friendships, both professionally and personally. For a person who lives a highly isolated life as I do, this is so incredibly valuable to me.  I’ve always supported social media because it supports connections between people all over the world. Social media keeps me connected to all of you who support me–whether it’s through this blog, or on Facebook or Twitter or Google+ or LinkedIn.

Thank you all for being there for me through the good times and the bad. It’s because of these connections that this upcoming year, which is going to be filled with a lot of changes, that I know I’ll be okay. I have a support system that I didn’t have a few years ago. And hopefully, I’ve been part of others’ support systems as well.  I know that several people were kind enough to reach out to me after my last blog post, and I felt humbled. I also reached out to a few people who were happy to offer help when I asked. I know that as I go forward in the next year, the tech comm community is one that I can easily crowdsource for feedback in my steps forward. My experiences this year reinforced this for me more than ever, and it’s not one I take for granted.

Happy New Year–welcome to 2015!

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English is global–or is it? I’m getting confused.

I apologize for not writing for quite a long time. I hadn’t realized how long it had been! I’ve been really busy all these weeks, deep in my professional work, my volunteer work, and working on me. It’s always tougher once the school year starts! My professional work is taking up a lot of energy these days, which is good only because it means that I’m deep into doing what I enjoy–working with content.

About a month ago, I went for Adobe CQ training. The company where I consult is using it to build and manage its new external website, and I’ve been included in the project! It’s a big step up for me, because I’ve been limited to internal sites until now. Having the chance to learn a new CMS, work on the external site, and work on a high-profile section of the external site is a big deal. The training was great, and all those who attended the training were rather excited to use Adobe CQ over the painfully clunky in-house CMS that we’ve been using (and will still have to use for internal sites for a while to come, so I’ll have to use both).

At the training, the trainer was from France, and we had another content strategist who was from the Brazil office. Both spoke fluent English. Over the course of the two days, I got to know both of them well (it was a small training group), and we talked about languages extensively. One of the interesting things about the company I work for is that it is a German company that is having its 150th anniversary this year, so you’d think that the official language of the company would be German. WRONG. Surprisingly enough, the official language of the company is English. When I found that out, I was surprised. And while there will be a German language website, as well as ones in Spanish, Portugese, and Chinese, in the breakdown of the new external websites, more areas would have an English website or translated English website option. Again, this surprised me a little–not that this is a bad thing. It works in my favor since my native language is English, after all.

In talking to the trainer from France, she said that the consultantcy she works for has her based at one of my company’s offices in Germany, so she usually commutes to Germany via a four-hour train trip, stays up there for four days, and then comes home on the weekends during this particular project. When she is in Germany, she speaks in English with the people in that German office. When she trained people on Adobe CQ in the German offices, she did her training in English. When she trained in Shanghai–her stop before the US–she did it in English. She said she took this job because it was in English, even though her native language is French, because it gave her an opportunity to use her second language and improve her fluency.

The fellow from Brazil was so fluent with an American accent that I almost thought he was an American of Brazilian descent who moved to South America. His English was impeccable, and he made so few pronunciation mistakes, that he reminded me of my husband’s accent, which is almost perfect, but there’s still a little something lingering there if you listen VERY carefully.

So, all this got me to thinking about conversations that have been going around in the last year or two about localization and the perception of English being the main language of the Internet, which are topics that have written about before. The impression I’ve been getting through many of the tech comm conversations has been that we should not assume that everyone is learning English, fluent in English even as a second language, and that English is not taking over as the predominant language it’s alluded to be. The message is that we need to neutralize the English we have because most of the world does not speak English, and this action will help with translation. That all makes sense to me. What makes things confusing to me is the implication that English should back off from trying to be the “international” language because perhaps it should be Chinese, or Spanish, or some other language that more populations speak, or that we need to concentrate more on making translation and localization work. I understand that implication as well, and generally I back that notion.

In the futuristic world of "Firefly", everyone was bilingual in English and Chinese, as the premise was that the US and China would end up being the superpowers that would take over the world and eventually ally themselves. Who knows? It could still happen.
In the futuristic world of “Firefly”, everyone was bilingual in English and Chinese, as the premise was that the US and China would end up being the superpowers that would take over the world and eventually ally themselves. Who knows? It could still happen.

Perhaps my company is a rare case in that the official language of the company is something other than what the native language of where it’s located is. I remember a year or two ago reading about a company in Japan that was making all its employees–down to the mailroom and custodial staff–learn English at the company. The company I work for has been around for 150 years in Germany, so you’d think that there would be a lot of bilingual people in order to work between two continents, but that it would not be Anglo-centric, but rather German-centric. Yet, that’s not the case. I don’t know why they decided that, but it really got me to thinking. If one of the largest manufacturing companies in the world, based out of Germany, has its official language as English, what does that really say? Is English really the predominant “international” language after all? Are there other global companies that are following suit? What does that mean for international English, or for that matter localization and translation efforts? Are we going to end up in a world like in Firefly where everyone spoke both English and Chinese, and no other languages?

I suppose it’s simply my own perception that sees it as confusing. On one hand, we’re being told to embrace other languages and appreciate the translation and localization process for the sake of understanding that English is not the predominant global language we think it is, and then on the other hand, we see proof that global corporations are shifting towards more English or predominant English usage. Did I read or encounter these companies as exceptions, or is this becoming the rule?

What are your thoughts? Post in the comments below, and let me know what you think.

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It’s a good thing.

Taken from http://www.today.com/video/today/51786904#51786904
See, even Martha Stewart needs to take time on her social media accounts.

I know I haven’t been on my blog all that much. What can I say? Life gets in the way. As I’ve mentioned, I’ve had a busy summer, and it is shaping up to be an even busier autumn.

“Why would that be, TechCommGeekMom?” you may be asking. I’m glad you asked.

Work has picked up quite a bit, in a good way. I’ve spent a large part of the summer working on three significant internal websites at work, and they are all near finalization. But the big news is that at the end of this month, I’ll be having training on Adobe CQ5–which is a new CMS for me to learn–and I’ve been given a high profile section of the external website for the company where I’m consulting. This is huge! In all my years of being a content manager/publisher, I’ve only worked on one “standard” CMS/WCMS, namely SharePoint. All the rest have been “franken-systems”. I’ve been told that eventually the company will be moving all its internal content to that SharePoint, but first they have to get all the current sites into the current system before they can make that move. In the meantime, the external site is moving forward in a big way using Adobe CQ, and I’m being brought into the fold with a big project.

There are several things that excite me about this project:
1) I get to learn a new WCMS, and I like the challenge of learning something new and useful.
2) This WCMS is one that will help bring the company’s website into the 21st century–there’s a big push on responsive design, social media, and localization for the website, especially the section that I will be working on. I’ve only been learning about these kinds of sites for the last two to three years, but not being able to put what I’ve learned into practice. Now I can!
3) I’ve been given a preview of how the website will be structured and how the content has been chosen and mapped out. I like the content strategy that’s been decided for the overall project and the direction it’s pursuing.
4) I can’t say what section I’m working on at this point, but when I say it’s a high-profile section, it’s a VERY high-profile section. I’m really honored that the company has asked me to work on building this section of the site. For me, it shows me that they like the work I’ve done so far, and they trust me to make good decisions. That means that it’s a big responsibility, and I can’t be lazy on this project. They’ve placed a lot of trust in me, and I can’t let them down.

So, that’s going to be taking up a huge part of my daytime hours. And quite frankly, work has been exhausting, but in a good way. You know when you have a really good workout, and by the end of the day you feel a genuine tiredness from being physically tired, as opposed to being tired simply because you’ve been up for a while? It’s like that, but it’s mentally. Well, it’s physically for me too, since I’ve started trying to squeeze in actual workouts into my daily routine, too, to try to lose weight since I sit on my bottom all day. Throw in responsibilites for my local STC chapter (which I’m still trying to get a handle on), and mom-related responsibilities–there’s a lot going on! So, getting info into TechCommGeekMom proves to be challenging these days.

I think I earned a cupcake for this--what do you think? Yum...chocolate cupcake....
I think I earned a cupcake for this–what do you think? Yum…chocolate cupcake….Maybe Martha Stewart can bake one for me! 

I haven’t given up on this blog, but being as busy as I am, I’m sure you’ll understand. It was much easier when I started, as I was unemployed with plenty of free time that has slowly diminished as time has gone on once I became employed. Now, I’m taking care of my health and taking on other new responsibilities, so priorities change a little bit. This is still my connection to my tech comm family. And without this blog, I wouldn’t have had the opportunities I’ve had to learn about content strategy or social media practices that I’ll be applying to this project. Like I said, I’ll finally be able to use all the information that I’ve been learning post-grad school from all the conferences and online conversations in practice, and that is exciting to me! The trick for me right now is figuring out how to balance it all effectively, and I’m still figuring that out.

So, if you find that my postings are more intermittant, you understand why. Ultimately, when looking at the big picture of events going on, they are steps in a positive direction. In the words of Martha Stewart, “It’s a good thing.”