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Men as the public face in a female dominated field

In the world of technical communication tools, the public faces of the companies are men, yet the field is predominately female. is this a bad marketing strategy?

Source: www.sharonburton.com

Sharon Burton reposted this September 2012 blog post today, and it’s interesting to see that even two years later, the points that she makes are still valid. I always noticed that gender imbalance as well. Do you agree with her assessment? Put your comments below. 

–techcommgeekmom

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Shattered Glass: The Thrill Is Gone | LinkedIn

Source: www.linkedin.com

Interesting article. As wearable tech evolves, it’s interesting to read the perspective of this author, and listing the ups and downs of being a Google Glass tester. It makes me glad that I ended up returning mine. I still think that Glass could’ve had potential, but even after a year of development, I had expected more when I had temporarily received mine. Perhaps one day it will explode with many uses. Perhaps the world isn’t ready for something like this device or something like it, but with each new wrist wearable and other personalized wearable devices, we get closer to the ideal that Glass was aiming for, and that’s what counts. 

–techcommgeekmom

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The Hidden Benefits of Learning History

When you think about history, you probably think about dates, events, and other boring information you were forced to memorize in school. Instead, you should think of history as medicine that can be prescribed to your modern problems.

Source: lifehacker.com

This is a great video and article brought to my attention by Craig Cardimon. As someone with a Bachelor’s degree in History, and raised by a historian father, I concur with this video. History, above all else, provides perspective and understanding of how we got to be where we are now, why our culture is the way it is wherever we are, why language has developed the way it has, etc.  Understanding history of anything–even something like the development of a product in tech writing–has its merits. Check out the video on this page, and think about it. What do you think? Do you think history has its place?

–techcommgeekmom

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10 Words and Phrases That Cause Confusion Between Brits and Americans

There are many opportunities for linguistic confusion between Brits and Americans—slang, Southern slang and pronunciations can all cause blank looks, […]

Source: www.bbcamerica.com

Ah, the little nuances of the English language between those on either side of the "pond".  Read this one–it’s great. 

–techcommgeekmom

See on Scoop.itM-learning, E-Learning, and Technical Communications

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Job Search Simplified: Employma Disrupts the Industry

Have you been on a job hunt lately? The pain is like getting one root canal after another. I searched for a job 2 years ago after deciding on a career change. I enjoyed my time teaching English at…

Source: www.zipminis.com

Oh, Darin Hammond has articulated what I’ve experienced more than once in the last 5 years, Since 2009, I was unemployed for about half of that time (a little less, but not much) due to this crazy process that he describes here, so I truly know the pain he describes only too well. While I haven’t gone freelance yet, and my contract job seems fairly secure for now, the PTSD from the experience still lingers a bit. Ironically, I work with the HR department where I work, and when I can, I try to advise them from a user perspective that they shouldn’t spend a lot of time on certain sections of their career site because frankly, a true job seekers isn’t going to be spending much time on particular pages, and will spend a lot of time on others–based on my own experiences.  This "Employma" does sound intriguing, and I hope it succeeds and delivers the way it says it will. Time will tell.  Read this is you are curious about job seekings and its prospects. 

–techcommgeekmom

See on Scoop.itM-learning, E-Learning, and Technical Communications