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Google Glass takes on Microsoft HoloLens with new augmented reality eyewear for businesses – GeekWire

Google is challenging Microsoft’s HoloLens with a new version of its Glass augmented reality eyewear targeted at businesses, continuing a transition started two years ago for the device. Google today…

Source: Google Glass takes on Microsoft HoloLens with new augmented reality eyewear for businesses – GeekWire

This is an interesting development, for sure.  As the article says, Google Glass had a shaky start several years ago. I even fell for the craze temporarily with disastrous results that made me determine that the technology wasn’t quite ready for prime time.  AR and VR have improved a bit over the years, even though it’s still a developing technology.  Working in its favor is that the new Google Glass is cheaper than the latest Hololens product, but in a sense that’s not saying much, since it’s still about US$1000 (and that’s not even including my expensive prescription lenses because my eyes are so bad!).

Time will tell if Google Glass has raised the bar, or just met the bar.

What do you think of this development? Include your comments below.



Danielle M. Villegas is a technical communicator who currently employed at Cox Automotive, Inc., and freelances as her own technical communications consultancy, Dair Communications. She has worked at the International Refugee Committee, MetLife, Novo Nordisk, BASF North America, Merck, and Deloitte, with a background in content strategy, web content management, social media, project management, e-learning, and client services. Danielle is best known in the technical communications world for her blog,, which has continued to flourish since it was launched during her graduate studies at NJIT in 2012. She has presented webinars and seminars for Adobe, the Society for Technical Communication (STC), the IEEE ProComm, TCUK (ISTC) and at Drexel University’s eLearning Conference. She has written articles for the STC Intercom, STC Notebook, the Content Rules blog, and The Content Wrangler as well. She is very active in the STC, as a former chapter president for the STC-Philadelphia Metro Chapter, and is currently serving on three STC Board committees. You can learn more about Danielle on LinkedIn at, on Twitter @techcommgeekmom, or through her blog. All content is the owner's opinions, and does not reflect those of her employers past or present.

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