Posted in Uncategorized

The 24 ingredients for a delicious content strategy

See on Scoop.itM-learning, E-Learning, and Technical Communications

In content strategy, people often focus on the most obvious part (the content creation) and don’t quite realise that there’s a lot more to it.

Danielle M. Villegas‘s insight:

Charlie Southwell (@charliesaidthat) brought this article to my attention. It’s an interesting analysis on how to bring content strategy together. As Rahel Bailie posted on Charlie’s Facebook account where he posted this, she noted that much of this article could be talked at even longer length about some of these components, and she’s right.  Take a look, and see what you think…I think much of it makes a lot of sense. 

–techcommgeekmom

See on econsultancy.com

Author:

Danielle M. Villegas is a technical communicator who currently employed at Cox Automotive, Inc., and freelances as her own technical communications consultancy, Dair Communications. She has worked at the International Refugee Committee, MetLife, Novo Nordisk, BASF North America, Merck, and Deloitte, with a background in content strategy, web content management, social media, project management, e-learning, and client services. Danielle is best known in the technical communications world for her blog, TechCommGeekMom.com, which has continued to flourish since it was launched during her graduate studies at NJIT in 2012. She has presented webinars and seminars for Adobe, the Society for Technical Communication (STC), the IEEE ProComm, TCUK (ISTC) and at Drexel University’s eLearning Conference. She has written articles for the STC Intercom, STC Notebook, the Content Rules blog, and The Content Wrangler as well. She is very active in the STC, as a former chapter president for the STC-Philadelphia Metro Chapter, and is currently serving on three STC Board committees. You can learn more about Danielle on LinkedIn at www.linkedin.com/in/daniellemvillegas, on Twitter @techcommgeekmom, or through her blog. All content is the owner's opinions, and does not reflect those of her employers past or present.

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