Real Business – Poor grammar on websites scares 59% away

See on Scoop.itM-learning, E-Learning, and Technical Communications

Fifty-nine per cent of Britons would not use a company with poor grammar on its website. Have you checked yours recently?

Danielle M. Villegas‘s insight:

I found this thanks to a post from Bill Swallow. Oh, I am NOT surprised by this at all. I always though it was because I was an unofficial member of the "grammar police", but rather I’m  not alone. I recall having a disagreement at work, one time, in which I received something I needed to post, and it was one of those "your/you’re" issues. (The former was used when the latter was correct.) When I pointed out the error to the person who gave it to me, I was told, "Well, I’m not going to do it that way. That’s just the way we do it in Texas." I was livid!  I know it’s not done that way in Texas or anywhere else, and I know plenty of well-spoken, excellent writers from Texas that know the difference. I actually had to get my manager to explain to this person that I was correct, and that the document needed to be corrected in order to not give the group putting out the flyer a bad reputation.  So, it’s not that it happens only on amateur sites, but rather it can happen frequently on professional sites as well. I see lots of grammatical errors on news sites these days as well. It bothers me a lot! 

–techcommgeekmom

See on realbusiness.co.uk

About TechCommGeekMom

Danielle M. Villegas is a technical communicator who has recently started her own technical communications consultancy, Dair Communications. She has worked at the International Refugee Committee, MetLife, Novo Nordisk, and BASF North America, with a background in content strategy, web content management, social media, project management, e-learning, and client services. Danielle is best known in the technical communications world for her blog, TechCommGeekMom.com, which has continued to flourish since it was launched during her graduate studies at NJIT in 2012. She has presented webinars and seminars for Adobe, the Society for Technical Communication (STC), the IEEE ProComm, TCUK (ISTC) and at Drexel University’s eLearning Conference. She has written articles for the STC Intercom, STC Notebook, the Content Rules blog, and The Content Wrangler as well. You can learn more about Danielle on LinkedIn at www.linkedin.com/in/daniellemvillegas, on Twitter @techcommgeekmom, or through her blog.
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