This is a big part of my job right now, and this is an excellent way to clarify the difference between what a thesaurus is and taxonomy is. Taxonomy really is about the organization of the content so that the hierarchy makes sense.
Another analogy that I’ve used–which I got long ago from Val Swisher of Content Rules is how one can organize a closet. You can put the pants together, the shirts together, and the jackets together, but you could put all the red clothing together, all the blue clothing together, etc. Neither way is wrong, as long as it makes sense and others can follow the flow.
Except with me these days, it’s more about pharmaceutical departments and procedures. Still, even with those topics, we need to scale it back all the way to what are the objectives of the website we’re building, and how do we structure the website so that users can find what they need quickly and easily. Start with the foundational basics, and build from there.
I highly recommended this article if taxonomy isn’t your strength. It shows that it’s not as hard as it seems.
Good listener. People person. Lifelong learner. Sound like you? No, we’re not trying to arrange a first date. These are some common traits of people with successful careers in a booming job market: instructional design. Colleges, K-12 schools and companies increasingly turn to instructio
I wish I had seen this article several years ago. Getting into Instructional Design isn’t easy if you don’t have a degree in it, but you still have a lot of the foundational background to break into the field. Some just “fall” into the field, but I have yet to see a job listing for an entry-level instructional designer in the last five years. Even so, this article will let you know some basics about what it takes to be an instructional designer.
Do you agree with the article’s assessment? Include your comments below.
This was posted on LinkedIn and created by Experts Exchange. I think it has some pretty accurate predictions of things that will be predominating our collective tech conscience. A few of these topics are once I’ve already seen overtures to in the last year, so it’ll be interesting to see what happens in the coming year and how that will change our perceptions of content going forward.
Check it out here:
What do you think? I think this is mostly spot-on. Do you agree? Share your insights below.
In a nutshell, the 2014 STC-PMC Mid-Atlantic Technical Conference was better than last year, in my opinion! A slightly different format, a different day, more networking, and excellent speakers made for a fantastic event.
Okay, now for more details.
First, having been a member of the conference’s planning committee this year, I know that a lot of work went into making this event a success. Kudos to my fellow volunteers! Special care was taken to choose the best proposals submitted, and it definitely was reflected in the best of the best! There were so many great subjects to choose from that even among the presenters, some were saying to each other, “I want to go to your presentation, but I’m presenting at the same time!” I think some of the attendees also had hard choices to make, since sometimes they couldn’t decide between topics during a given session!
Nicky Bleiel, who is currently the President of the STC, gave the keynote address for the conference. She talked about flexible content with responsive design. The main message of her talk was that with responsive design, technical communicators can create and deliver a single responsive output that will work on thousands of devices, including new devices, old devices, and even ones that don’t exist yet. She showed us a few examples, such as Microsoft and Lycos websites in which the content remains the same, even though the output in different browsers changed to work with the size of a particular browser size. Many companies started making separate mobile sites, but the content was not the same as the full site. Responsive web design is Google’s preferred configuration when ranking sites. Mobile users want content parity, meaning they want everything that desktop owners have, thus they want one Web. Fluid layouts, fluid images, media queries in the coding, and stacking or collapsing grids are the key to creating responsive design.
During the first breakout session, I gave my own presentation, “Blogging Out Loud: The Basics of Blogging,” so I didn’t get a chance to see anyone else’s presentation during that time, obviously. I did have a lot of people in my room, which pleased me, and we had a great discussion during the question-and-answer time. It was a great group, and smart questions were asked.
After a lunch break filled with awards, volunteer recognition, food, and networking, I chose to attend Todd DeLuca‘s talk about volunteering your way up the career ladder. Todd kept the presentation fairly open, sharing some of his own insights about volunteering from his personal experiences and how they were able to apply to his professional life. The group attending participated by sharing ideas and experiences themselves about volunteering, bringing about a great conversation. Todd’s main idea was that it doesn’t matter how big or small the contribution, or if the volunteer opportunity is inside or outside of work. The experience fulfills you when helping others, but also fulfills you by allowing you to gain skills and experience that helps yourself. I think one idea he presented resonated with me, which was that volunteering is an offer to help, but it’s also a promise that evolves, as it’s a commitment that is followed through and builds trust. I also liked his point that volunteering is a safe environment to grow because usually there is less risk and some mistakes are expected, so the environment is often more nurturing than work. That’s a great environment to learn! Todd has been volunteering for things inside and outside of his job for years, related to tech comm as well as unrelated, and felt that he’s reaped benefits that apply to where he is professionally. I know that Todd will be speaking at the 2014 Spectrum conference for the STC Rochester chapter in a few weeks, and he’ll also be speaking at the STC Summit on this topic, so I encourage you to attend to get more details and ideas!
The last presentation I saw for the day was by Neil Perlin. Neil and I have known each other through both e-learning and tech comm social media circles for a while now, but hadn’t met before. It was a real treat to meet and chat with him, but to also hear him speak, as I know he’s rather popular on the e-learning and tech comm circuits. Neil’s talk was about emerging technologies, which is a subject he’s excited about and presents frequently. Neil covered a wide range of topics that are currently in use now and look to be expanding in the future. These topics included more mobile content that needs content strategy to steer it, more use of analytics to understand what our users need and use, using social media extensively, augmented reality, wearables, the use of the “cloud” and cloud-based tools. He also stated that there is a need for standards in order to future-proof our materials to avoid problems as technologies come and go, since it’s so hard to predict what will everyone use. He advised us to stay current by going to conferences and staying on top of general business issues and trends. Business issues can kill a technology, so staying current on your company business is a show of tech comm’s support of corporate strategy. His last bit of advice was to review your tools regularly for environmental change, accept the rise of content and social media, don’t denigrate tools in favor of writing, and embrace and help shape change!
After the conference, WebWorks and Publishing Smarter hosted a nice post-conference get-together at the Iron Abbey, a pub-restaurant down the street from the conference venue. It was a great treat of libations, appetizers, and networking further with tech comm peers.
Overall, it was a great experience. I liked the format this year because it felt more relaxed with fewer breakout sessions. Presenters weren’t rushed as they often are at events like these, and more time was allowed for networking with everyone. Perhaps it’s because I’d had a different experience last year as a total newbie that it was so different to me, but I don’t think so. The topics of the conference, the agenda, and the camaraderie of those hosting at the “City of Brotherly Love” came together into a pleasant Saturday of learning. As a smaller, regional conference I think the more intimate setting helped it be a more personalized experience for all, thus it was a big success.
(To any of the fellow speakers I reviewed here–if you’d like to add or correct anything that I summarized here, please feel free to do so in the comments area below!)
If you are in the Philadelphia area next year around mid-March, I highly recommend coming to next year’s STC-PMC Mid-Atlantic Conference. I guarantee you’ll enjoy it.
I came across this via Viqui Dill on Facebook. This is done by Carolyn Kelley Klinger, who is a very active member of the STC. This is a great overview of the potential of tech comm in the coming year. The future’s so bright, I gotta wear shades!
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