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What you so afraid of? Part II – The Tech Comm Edition

torchwood_jacktorturedI’ve been reflecting a lot, lately, into what makes me continue to pursue a technical career, especially in technical communications. I’ve been thinking about what I’ve been doing in the last year to stay on top of trends and issues in the technical communications field, because the last thing that a prospective employer needs is someone who is stuck in his or her own ways, never learning and never progressing. Technology is constantly changing, and both technical communications at-large as well as the e-learning world are both in the flux of a “revolution”–a revolution that reflects that these fields are in the process of changing and revitalizing in order to keep up with modern thought and technological advances. One of the reason I try to stay as active as possible in social media is to stay on top of those trends and have an understanding of the current issues and advances in these fields so that I can go into a job understanding what the needs of a company are in order to help that company move forward.

And yet, it seems like there are so many companies, from my own observation, that are terrified of change and progress. Is it too much too soon? Perhaps it is. I’ve talked about this topic before at length specifically in regard to how the m-learning revolution is trying to make headway in the e-learning field in my post, “What Are You So Afraid Of?” back in July 2012. But as my most recent experiences personally have been more tech comm related, I’m starting to think that this fear of progress extends to the tech comm world as well.

I remember a big part of what was mentioned at the Adobe Day panel was the idea that as technical communicators, we understand the value of our work better than the higher-ups in managerial positions, and it’s our duty, in many respects to make sure that these higher-ups understand that value and the ROI (return on investment) that using structured content and other tools at a technical communicator’s disposal will benefit the company in the long run.  When I’ve gone on interviews or worked at various jobs, I talk about the advances that are going on involving mobile technology and how companies need to keep up with this fast-growing technology. While the interviewers or other people I speak with are impressed with my knowledge and agree the changes need to be made, the argument made is that the higher-ups, who don’t understand this value of technical communications as well as we do, insist on sticking with old ways, and slowing down progress for the sake of comfort levels. It’s a “Don’t fix what ain’t broken”-kind of mentality. I know that sometimes budgets can limit how soon progress is made, because ever-changing technological advances can be expensive, especially if one is always trying to keep up with the latest and greatest. But I also know that spending a lot of money on ancient systems that aren’t keeping up with current technology and even supporting such ancient technology and methods that aren’t even supported today is throwing money away too. Would we even have smartphones or cell phones if we settled for landline phones only? Would microprocessing computers have even been invented if we settled for manual typewriters long ago? Settling for the old doesn’t really benefit anyone, especially global companies that want to stay ahead of the competition.

The photo above is a favorite character on one of my favorite TV series, “Torchwood,” named Captain Jack. Captain Jack is generally a fearless guy, especially since he has some sort of capability where he cannot die. In that sense, when up against some sort of danger personally, he’s got nothing to lose at all. But since he’s lived for so long, he also respects the past and understands the full impact of his actions and how they affect others. Despite having nothing to lose by his actions, he’s actually the conservative one when it comes to making decisions, basing his actions on what he knows and what he researches first. He is cautious, but he’s not against trying something new if it makes sense. If you see him with a facial expression like the one he has above, you KNOW that something REALLY bad is going on, and it has greater repercussions beyond himself.

There are times that I have that same feeling, at least in my own mind.  While I respect that certain systems work and work well, and I know I’m not the most experienced technical communicator out there, I’ve done some due diligence, and again, I try to keep up with what’s going on in the world so that I’m ready to keep up with the latest advances and thought in the field. When I hear that companies are hesitant to budge from an old way of thinking, I feel frustrated. How are these companies supposed to keep their standings as world-class, advanced companies when their communications are not cutting edge, or at least up-to-date? Again, I understand that executive managers have to look at the full picture and work within budgets, but with a world that is going mobile faster than anyone can keep up with, why aren’t big companies even attempting to keep up even a little bit? Just as I had mentioned in the last article on this topic relating to m-learning mentioned above, I see it occurring in tech comm itself as well, with companies not keeping up with the latest version of how documentation outputs have to be changed to keep up with mobile technology. There is little risk with proven methods.

As a global economy–not just in the United States–we are trying to emerge from one of the biggest financial crises in economic history. Looking back at history, it’s usually during these times of economic woe that some of the greatest leaps in technology and business have been made, using great intellect and creativity to push things forward when resources were scarce. This is a time of emergence again. There are so many companies that have taken the leap forward to help take us to the next step. Smartphone and tablet manufacturers have brought us the next means of gathering information and providing communication between us. In turn, software manufacturers, like Adobe with TCS 4 and MadCap with Flare, among others, have provided us with tools to help take the content that technical communicators write to a new level of efficiency and flexibility among all the new mobile devices in the world while still keeping up with desktop capabilities.  If any companies embrace any of the changes that are going on in the technical communications field, they can deliver bigger and better communications thus benefitting from the changes, not being hindered by them.

So, what are you so afraid of, corporate world? Help technical communicators help you. Even the smallest step forward will be step towards a better future for your company.

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Hard Work and Persistence (Who Says OCD Is a Bad Thing?) Pays Off! : How I won an iPad

As someone who participated in Adobe’s TechComm Conundrum contest on Facebook, I can confidently say that it was not for the faint of heart! It combined one of my favorite topics—technical communications—with the thrill a researcher gets when hunting for clues. Many of my favorite television shows and movies often combine finding historical facts and clues to find a treasure of some sort at the end, whether it be an “ah-hah!” piece of important information, or some physical prize at the end.  As it turns out for me, it was a matter of having both at the end of my journey!

The TechComm Conundrum, for those who did not participate, was a series of questions and clues to learn more about technical communication history, as well as Adobe’s role in technical communications, on the way to find Adobe’s missing employee, Tina.  Being that I was trained to do research while I was a graduate student at NJIT’s MSPTC program, I knew that sometimes answers would be very obvious, and sometimes I would have to read between the lines.

Like many who did participate, I hit some brick walls along the way.  Many of the answers were right in the Adobe Technical Communications Suite 4 videos, blog, and product page. Other answers required deeper searching, and using extensive Google searches, I found the information I needed. Some responses were more obvious than others, and I admit I learned a few new things about the technical communications field and its fantastic history. It made me proud to call myself a technical communicator, and reinforced the idea that I was glad to be a part of this field. It was fun.

For those who got that far but got stuck, like I did initially, the last question was the trickiest of all. Finding a connection between a photo of actors Annette Bening, Julianne Moore and Mark Ruffalo, the logo of FrameMaker, and a photo of produce at a market was daunting.  I found a connection between the actors, as they were all in the film titled, “The Kids Are Alright.”  But beyond that, I couldn’t figure out what that had to do with a photo of vegetables or FrameMaker.  I tried so many combinations of ideas to figure out the answer, and wasn’t getting very far. I wrote down all the answers on a sticky note by my computer, and for at least a good week, I would enter all the answers for the questions and get stumped at the last one.

Finally, I decided to look more carefully at FrameMaker’s history to see if that would yield any clues.  It was Wikipedia that finally yielded the clue I was seeking. In Wikipedia’s first line of the history of FrameMaker, it explains that FrameMaker’s original author, Charles “Nick” Corfield, designed FrameMaker to be a WYSIWYG document editor. Wait…WYSIWYG…that acronym stands for “What You See Is What You Get.” My mind started racing, as that’s an acronym I like to often use myself. Was it really that simple in the end? I was told later (after the contest) that Mark Ruffalo’s character in the movie owned a restaurant called “WYSIWYG”, although I didn’t know that since I hadn’t seen the movie. Nonetheless, I tried the acronym as my response, and gingerly hit the “Enter” button on my laptop to submit it.

EUREKA! That was it! The explorer finally had her “ah-hah” moment! There was true joy in deciphering something that was still stumping everyone else still playing. So, yesterday, when I found out that I had actually won one of the “grand prizes”—a new iPad—I was actually thrilled. I was informed that only two people—I was one of them—figured it out. The hard work to crack the code paid off!

Hopefully, Adobe will bring this contest back as a fun game, as I think the quiz is great for new technical communicators to learn about the rich history of the technical communications.  Talk about your active learning exercises through e-learning! (And I’ll bet it was created on Captivate, which is a featured product within Technical Communications Suite 4, too.)

Thanks, Adobe for such a fun ride—and the iPad!

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A bold move into the wild blue yonder, aka the Cloud!

After my recent run-in with scammers, I’ve now come to better appreciate cloud computing and everything that is has to offer. It’s not that I didn’t appreciate it before, but in having to restore several items and back up others very recently, I was glad that I had several cloud storage accounts set up, and that much of my software could be restored easily because I had downloaded them from cloud accounts. Some of the programs on my laptop which I didn’t worry about included most of my Adobe software. Why? Most of the programs I use were downloaded through the Creative Cloud 6 subscription I have. I’m glad I made that move, instead of getting the disks. Not that the disks would be bad–they would do the job too, but at least I’d have the latest and greatest on my system, no matter what.

Well, I was just reading on Twitter from @saibalb79, @maxwellhoffmann and @AdobeTCS that the Adobe Technical Communications Suite 4 is cloud-bound! I think that’s awesome, really, and rather forward thinking. It supports mobile initiatives for some computers, like the impending Microsoft Surface, to be able to access the information more easily, but also for the rest of us as well. It appears that the subscription is offered either monthly at US$99.00 per month, or when signing up for a one-year plan, it would be US$69.00 per month. That seems like a pretty good deal if you ask me! Since I already have a copy of TCS4, I won’t need to subscribe for a while, but for those who have not upgraded yet, this seems like a great opportunity.

I think what’s also great about this is the fact that it works well with the idea of using Creative Cloud 6 apps in conjunction with the apps in TCS4. Imagine…always being up-to-date because you have subscriptions. I know that Microsoft is starting to promote this concept more as well, but knowing that Adobe is trying to stay on the cutting edge and keep up with technological needs and taking advantage of the cloud more and more is rather proactive thinking, in my opinion.

You can find out more by checking out Adobe’s website at this link: adobe.ly/Qp18q9.

Now tell me, do Flare or Doc-To-Help, or any of those other tech comm software suites offer cloud services like this? Let me know if I’m missing something…I’ll gladly present those to my tech comm readers as well, but I haven’t heard anything as of yet…

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“Hey Mom, you’re a TechComm celebrity!”

(Taken from ElloHollywood blog) Yes, that’s what my son said to me when I discovered something today, and showed it to him. He is a kid who is being raised in a fairly technologically adept home (Mom is a technical communicator, and Dad is an internet developer who specializes in e-learning and LMS programming), so he knows who Adobe is and he knows that if something is on the Internet, it’s the equivalent of what it was like to see one’s own name in the newspaper as a kid, or seeing oneself on TV.

In this case, I discovered this at the bottom of Adobe’s Technical Communications Suite 4 page:

Can you see what I’m referring to? Let’s take a closer look in the Resources section:

Yes, that’s right! My preview of TCS4 is listed as an Adobe RESOURCE!

I’m thrilled and excited about this. It’s no secret that I was happy to see my article included in Adobe’s consolidated list of TCS 4 reviews (mine is fourth in the list) on Adobe’s blog, but to see my preview on the MAIN Tech Comm Suite page just blows my mind.

THANK YOU, ADOBE!

It would certainly explain how suddenly there was a huge surge in hits on this website in the past week. This week, I hit some fairly big milestones (at least in my eyes) with this blog as far as the number of hits it’s received. I hope that anyone reading becomes a regular follower. I do my best to provide both original content as well as curated content that relates to technical communications, e-learning and m-learning, so I hope that anyone new stays tuned, and lets me know how I’m doing, or if there’s anything they’d like to see discussed here.

Thank you one and all for your continued support– more to come soon!

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Upgrade Time! PREVIEW of the NEW Adobe Technical Communications Suite 4!

I’m very excited as this is my 100th post here on techcommgeekmom.com, and with this 100th post, I am able to present all of my readers with a special preview.

Adobe’s Technical Communications Suite 4.0 (TCS4) is now out!

Woo hoo! It’s great to see that along with upgrades to the Adobe Creative Suite and e-Learning Suite, now the Technical Communications Suite is getting a major update as well.

Now, you may be wondering, like most technical communicators, what changes have been made between the 3.5 version and the 4.0 version. Good question! There have been several upgrades to the software package, thank you very much. How do I know? Adobe was kind enough to invite me to a preview a little while ago, and even as a newbie to this software package, I can say that I could see that the company is trying very hard to keep up with the needs of technical communicators, and they are taking the necessary steps to embrace mobile technology, which is highly evident in this upgrade.

Now, I took as many notes as I could, considering the presentation went by faster than I could take the notes, but I know that there are a few major highlights that are important to cover.

As the speakers from Adobe started the presentation, they concentrated on identifying key trends they felt were happening in technical communications, namely a movement to structured authoring, rapid mobile growth in smartphones and tablets, the need to make content more interactive, the concern of technical communicators having to do more with less resources, and the need to provide searchable, personalized and socially enabled content. It sounded to me like they were on the right track, especially if the improvements they were about to present fulfilled these needs.

One of the main anchors of Technical Communications Suite is Framemaker, and here in the TCS 4 Suite, Framemaker has been upgraded to Framemaker 11. From what I’ve been able to gather from my observations, Framemaker had its heyday, then it lost favor, and now it’s starting to regain steam again. Framemaker (FM) 11 seems to be taking the improvements make from FM 10 another step forward. Structured authoring was the main focus of the improvements with this product, including multi-view editing environments providing WYSIWYG (What You See Is What You Get) of XML and author sources as well as getting WYSIWYG output as well. Content creators can edit XML documents in any view, and the changes are reflected in all views without manual changes. This bodes well for working towards single-source creation! DITA and XML support has been enhanced as well, and performance using these has been enhanced as well.

A big addition to FM 11 is ability to include rich media objects like vector images with hotspots, video, and 3D modeling. One of the features I liked that was demonstrated was one where play, pause, and jump buttons were created around a video/animation presentation within the content. Nice! The 3D model imaging that can now be used will be great for how-to manuals, so there is better context at looking or training on physical objects, like looking at a machinery part from all angles. From a productivity standpoint, SmartPaste and SmartInsert features have been added to help auto-format pasted or inserted text or content into a new document, but one can still retain the old formatting as well. Another appealing feature is the ability to create your own Framemaker set-up. Adobe’s goal was to enable content creators to be able to author content faster by allowing the creators to customize navigation and workspaces. That sounds great! Of course, what got me most excited was to hear that FM 11 has been oriented to now enable mobile output, including multi-screen HTML5 content as well as ePub 3.0 and Kindle formats. That’s definitely a step in the right direction!

The second main anchor of Adobe’s Technical Communications Suite is RoboHelp (RH), now available in version 10. RH 10 works seamlessly with Framemaker, as it always has, but again Adobe has focused on streamlining the workflow process as well as improving the product’s output. That output includes new outputs for mobile devices. RH 10 can deliver content to iPad as well as other tablets, smartphones, and desktops now—there are 17 output formats now! It is set up so that authors can work in a multi-author, multi-reviewer environment, where it’s easier to personalize and optimize content relevance. Content can be rich media—again, like FM11, and includes various HTML5 outputs that include mobile apps, ePub 3.0 and Kindle now.

The HTML5 output has also been made to be modern looking, frameless and SEO-friendly. The output is responsive design that works well with fluid layouts like CSS 3 and media queries. Like FM 11, RH 10 can customize and optimize the appearance of the content on each screen as needed. Socially enable documentation can be produced using RH 10, which means that creative native and web mobile apps can now be produced from RoboHelp. This is a big boost for making apps for iOS and Android mobile apps. The workflow view is easier as multi-layout options are available, and there is a preview tool that allows the author to see how the output will look on different devices and subsequently, there is the ability to assign different styles to different devices, including the output publishing settings for each device. One of the other features that caught my attention was that now there is also out of the box integration with MS Sharepoint, so it provides end-to-end workflow. Being someone who’s used SharePoint at my last job extensively, that would make things flow really well for output, and I’m sure that would provide a better product for the end user as well!

TCS 4 has several new features about it. While it includes Framemaker 11 and RoboHelp 10 as mentioned, it will also include the updated Captivate 6, Acrobat X Pro, and now Illustrator has been added (most likely to accommodate vector images better) and Adobe Presenter. I think I’m most excited that not only the newly updated Captivate has been included, but that Presenter has been included as well. I think this is a really smart move on the part of Adobe, because between Captivate and Presenter, more interactive content can be created and put out for mobile. And yes, as I mentioned before, the big push for TCS 4 is being able to provide technical communicators with tools to produce output for mobile devices. To use their words, they are “embracing the mobile revolution” with the multi-screen outputs that are in HTML5 and other mobile formats like ePub 3.0, but also providing tools to make the content context sensitive, providing socially enabled apps, and support for optimizing indexes, glossaries, custom metadata and other content features.

Adobe even made sure that it was understood how TCS 4 would work very well for those in the e-Learning world, saying that TCS 4 provides “new workflows to bridge technical communication with e-Learning” by providing tools that can create m-Learning opportunities and rapid step-by-step authoring. Keeping up with other major trends, cloud-based computing is integrated into the product, as review workflows can now be done using the cloud with TCS 4.

One of the new pricing features also includes using the same cloud pricing model. There will be monthly rates as well as a reduced rate that monthly is cheaper than a month-to-month rate. Due to a lot of these new features–especially the ones that help enable publishing content for HTML5 and other mobile content, I would especially upgrade if I had an older version of TCS or older version of Framemaker and Robohelp. The fact that both FM 11 and RB 10 have customizable views is a big bonus, as well as having the capabilities to produce mobile-friendly content is a big boost. Having more efficient single-source authoring, and cloud capabilities—there are a lot of good things that are added to this.
Now granted, like I said, I’m still a newbie to using the product and using it, but from this reviewer’s standpoint based on the preview, it’s good to see significant upgrades to a product making a strong comeback in the technical communications field. I do hope that as time goes on, Adobe continues to keep up with updates to the product, especially considering the “Creative Cloud”-like option with obtaining the product.

It’s an exciting product, from what I can see, if you are just starting out, or need to revamp your technical communications software.

I hope this review has proven to be helpful. Have you downloaded your copy yet? If so, do you think these changes are big improvements or is there still something missing? Please leave a comment below on what you think about TCS 4 so far.

Adobe notified me just as I was writing this post (before I posted it) that I will have a chance to test-drive the product itself very shortly, and once I have it installed, I’m hoping that I can give my techcommgeekmom readers more information about this product–from my newbie perspective, and see if the preview information holds up to the real deal. Stay tuned!