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9 Recommended Tech Tools for a Conference Attendee

tech organizer for accessoriesI don’t attend as many conferences as some people, for sure. There are those I know who whisk off to different parts of the world to attend such conferences–I’m not quite one of those.  I’m usually going to at least 1-2 local conferences, and 1-2 not local conferences a year on average.  This year, at this writing, I’m only planning on one big conference, and namely that’s the STC Summit in a couple of days.

While I’m on these trips, I usually try to put some careful consideration into what I’m bringing with me. This year, I have my car (an SUV, no less) with me, so I can load up the car as much as I want.  But in other years, like many, I usually have to get on a plane to get to the conference destination, so taking as few things–and lighter items–is necessary.

Liz Fraley wrote an excellent article about a year ago about her Presenter’s Tech Travel Kit, and it’s pretty comprehensive.  I have most of the same items as she does. Some I don’t travel with, and some are items I still desire to add to my travel tech.

But that was written from the perspective of a frequent presenter. What about some recommendations for those who aren’t presenters, but still want to bring some basic tech with them?

I’m looking at this perspective myself, as I’m not a presenter this year. I usually have one big suitcase for clothes, shoes, things I picked up at the conference, but I also need to bring tech, since I am either taking notes, or sharing my experiences on social media during a conference. I’m still developing what works for me best, but there are a few things that I usually bring with me no matter where I go, whether I’m a presenter or attendee. There are also a few (hopefully) clever solutions to help lighten my load, but maintain some good tech.

  1. My iPad/tablet
    My iPad comes with me everywhere. I have a large, 17 inch laptop, and while it’s one of the “lighter” ones, it’s still rather heavy, and it’s a pain (literally and figuratively) to carry places.  In most instances, I don’t need to bring a full laptop computer with me, as I’m only accessing  my word processing programs (Notes or Word) for note taking, I have full access to social media apps, I can still get my email, I still have Skype–I have most of what I need to record what I need and still communicate with the outside world in my iPad.  My iPad is thin, and it’s lightweight. It’s as good as having a paper notebook in size and weight, but better.

    Someday, I hope to be able to afford one of those super sleek, thin, streamlined ultrabooks that I can bring anywhere, but in the meantime, this will do nicely. If you don’t have an iPad, an Android or Fire or other equivalent will probably do just as nicely.

  2. My Wireless Keyboard
    This is an optional one, only because I don’t have an iPad cover that is also a Bluetooth keyboard. But having my wireless Apple keyboard–or for that matter, any Bluetooth keyboard–is great because then you feel like you do have a very compact laptop with you. I keep it in a special case (similar to this one–same manufacturer, older model) that has some extra storage. (Waterfield has some nice travel bags as well.)

    But what if you have to access a “power” program due to a workshop, and there isn’t an app for that? Well, I’ve figured that out too, but it’s on a case-by-case basis (meaning there are some exceptions when I, unfortunately, do have to lug my laptop with me). I hate bringing my laptop just for one workshop or one session, when I know I’m not going to use it for the rest of the conference.  I have a solution that might work for you, and it’s worked for me.

  3. Remote Machine apps
    Yes, if you pick the right one and play with it a little bit first, there are some decent remote machine apps that will connect your tablet (in my case, my iPad) to your laptop at home. You just have to install the app on your iPad, make sure the app is installed on your laptop at home, and remember to leave your laptop on at home before you leave! I’ve played with a few.

    TeamViewer is a popular one. My husband likes that one. It’s free for individual use. There’s also Splashtop. That one, if you are travelling, is about $3/month, but it provides a good connection. I used that last year, and it’s another popular one.

    This year, I’ve switched over to a free one that’s available, and I like this one the best. It’s called VNC Viewer. There’s an app for it on iTunes, and it’ll give you directions on how to make your laptop the “VNC Server”. The beauty of this one is that it’s mostly maintained on the cloud! And it’s free for individuals! I also liked the screen resolution on this one, because it showed what’s on my laptop screen better than the others, and I could get the tapping tasks down easier than the others.  I could access those “power” apps (like various XML editors) from my home laptop from my iPad, and still do the same actions as if I were using my laptop. There might be a few tricks to use it on an iPad, but the work itself is being done on my home laptop. Cool!

  4. Skyroam Personal Hotspot device
    This is a new item that I’ve added to my collection. It’s a personal hotspot that doesn’t work off your phone, and it works internationally in most major countries.  You buy unlimited connectivity passes which last the full 24 hours.  If you buy your passes in bulk, they come out to be about $8 per day, and you can connect up to 5 devices at a time. The device is usually around $100, and comes with 3 free day passes to start. You can also rent them at airports and–I think–through the website at skyroam.com.

    Why would I need that? I bought it for a few reasons. First, during my last international trip, I found I was using the data that I had bought through my phone contract wasn’t enough for when I was out and about. It was a lot of data just trying to pull up a map and figure out where I was going! And wifi wasn’t always perfect trying to glean it off of stores or other public places. This way, in the future, I’d have this small device with me, and not have that problem anymore. Second, when we travel, my son is ALWAYS using up a lot of data so he can play games on his phone. This, again, eliminates the huge cost. The last reason I got it was that even though certain conferences offer wifi services, sometimes, well, they just aren’t great wifi connections.

    Since I do a lot of Twitter feeds and such during conferences, it’s important that I have a solid wi-fi connection. This solves this problem. I used my Skyroam at the CONDUIT conference last month, and it works GREAT.

  5. My Smart Travel Router and International Power Converters
    This one is especially helpful if you are travelling internationally, but I still bring them with me on domestic trips as well.  They not only provide international outlet adapters for other countries, but they usually have 2 USB outlets on them to charge my devices. I use these heavily– I have 3 of these, so I can charge up to 6 devices at a time if needed! One of these three is my smart travel router. The one I own is a Satechi Smart Travel Router, which you can find on various websites to order. If you have access to a network cable, this little device is marvelous. It’s not only a outlet adapter that has USB outlets on it, but it also acts as a mini wifi router when connected to a wired network.

    I’ll give you an example when it came in handy. When I went to IEEE ProComm, I stayed at one of the dorms at the University of Limerick. They had no wifi available in the rooms. HOWEVER, they did have network outlets. All I did was connect my networking cable to that outlet, plugged the other side into this Smart Router, and VOILA! I was the only one who had wifi! I was able to talk to my family on Skype at night and check on other things that required internet connectivity.

  6. Battery packs/Power banks

    Portable batteries/power banks come in all sizes. I actually bring three– two small ones and a big one. Why? I don’t want to be lugging a charging cord and power adapter for my iPad or my phone and trying to be near the nearest outlet.  These batteries can easily charge overnight, so I will charge the big one (which has two outlets for two devices) one night while I use the smaller two, and then switch off the next day.You can find smaller ones under US$10, and some of the larger, more powerful ones can get to cost as much as $70. Pick what’s whatever in your budget, and you’ll find it’s handy to have just in case. My two little ones were gifts, whereas my bigger one is one I bought for about US$25-30.  You can get fairly powerful ones these days, and find them almost anywhere that they sell phone and tablet accessories.
  7. Cables/Power Cords
    This is an obvious one. You can’t charge any of these devices up with a plug, battery, car power adapter, or wall power adapter unless you have all the right cables and cords! I always ensure that I have one for each device (for me, that’d be 2 Apple lightning cords), and at least 1-2 USB-C cords that will charge the battery packs. Sometimes you can get a power cord that powers multiple devices–a multi-port cord. I have one of those that one of the vendors gave out at a past conference that works beautifully, even with my fickle i-Devices. I keep them all together in a Skooba Design cable wrap case so I can find them easily, and it’s compact. (Skooba Design also has some nice travel bags as well.)
  8. Earphones of some sort
    I tend to bring a few things redundantly, so I do bring my regular Apple earphones with me, but I also bring my fancy Bose Noise Cancelling Headphones with me as well. The second ones are for the noise cancelling feature. Sometimes I just need to tune out, you know? (Introverts, take note!)
  9. Extra batteries
    If my Apple keyboard or the noise cancelling feature of my Bose headphones die, then I have at least one set of backup batteries (2-AAs, 1-AAA) with me. I keep them in the small case I keep my keyboard in.

That seems to cover the basics of what I find I need as a conference attendee. I don’t run out of power. I have something to take notes electronically or connect to the outside world. I have devices to help me connect to the Internet. I’m pretty much set, and it can all easily fit in my messenger bag or backpack, and still have room in my bag to collect some goodies from the Exhibition Hall.

As a presenter, I think the only other things I would bring would be some sort of an A/V adapter (see Liz’s article for suggestions–I just hook up my iPad with my adapter, and I’m good), or as is often suggested, I bring a thumb/flash drive with my presentation on it–just in case.

Between my list and Liz’s list, can you think of other devices, tools, or other tech accessories that you find that you absolutely need to bring with you to a conference? Include your comments below.

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Taking a break…in Ireland!

I'm looking forward to exploring Galway on my own. Looks like my kind of town!
I’m looking forward to exploring Galway on my own. Looks like my kind of town!

Hello readers,

As of the date this post is published, I will be taking a bit of a break here for a while. As I write this, I’m about to leave today for a 10 day trip to Ireland. I’ll be in Dublin for half the week, and then in Galway and the Aran Islands for the other half of the week. I’m very excited, and even a little nervous. I haven’t been out of the US since September 2000, and Ireland is a new country for me to visit. I’m sure I’ll get over the culture shock quickly, and I usually understand the accent as I have my GPS set to an Irish male voice speaking. 😉

Understandably, this is the first real vacation I’ve taken where there’s no husband or son, and no tech comm conference involved in many years! The history geek in me is going to be let loose to enjoy and soak up the culture! While there, I will still have my handy-dandy iPad, and if inspiration hits to write a blog post or curate a cool article, I will. But it’s not a high priority. I’ll also have my handy iPhone, and I’m planning on taking plenty of photos and video, and most likely much of it will end up on social media.

I’m still waiting for my final grade for my Rutgers course. I still haven’t heard back, and I think much of it has to do with Rutgers’ servers going down for long stretches this past week due to cyber-attacks. (That’s very reassuring, isn’t it?)

I also have a lot of exciting things going  on once I return from my trip coming up, which I’ll discuss more when I get back. Some of the news isn’t official yet, so I have to wait to say anything, but I’m anxious to share with you!

salthill2
Salthill beach, here I come!

So, enjoy your first half of May 2015. I’ll be missing the warm weather of New Jersey and the late arrival of Spring while it’s expected to be cooler and rainy in Ireland. I guess the tradeoff is that even in the cooler weather, Galway City is just a 20 minute walk to the beach, so I can literally saying that I plan to have some beach time! 😀 It’s time for some rest and relaxation–the rest of 2015 is going to be busy, so I need to re-charge and clear my brain for a bit!

Talk to you soon!

 

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Online Student Again, Part 4: Mobile Marketing, AKA Dang, I haven’t kept up!

kids-and-cell-phonesAfter the confidence I had emerging from the Social Media Marketing module of my digital marketing course, I felt I could ride that wave of confidence into the next module about Mobile Marketing.  From what I could tell, I wasn’t wrong to be confident. After all, I’ve been writing about m-learning and mobile topics on this blog since the beginning, so I figured that I would have a good handle on this topic.  I did, but I was quickly reminded at how fast mobile technology has been growing even in three short years, and how I still need to do much more to keep up, if not catch up.

The module was taught by Christina “CK” Kerley, who is a very animated speaker on mobile marketing topics. She provided some great real life examples that I could easily related to. What struck me the most was how subtle mobile marketing can be and how it can be used in ways that we already take for granted, and the technology out there through mobile devices that are probably under-utilized by some, not only in marketing, but also in other mobile applications. One thing that I agreed with her about in regards to mobile is that at one point, everyone thought they needed an app for their service or product, and that’s not necessarily the case.  I agree that websites need to be optimized for mobile–something that I need to do with my own e-portfolio when I get some free time in the next year. But an app has to have a purpose, and it doesn’t mean that it’s solely a glorified version of your website in tiny form.

The technologies that fascinated me the most had to do with geofencing, NFC, and RFID technologies. An example of this would be something like this: you had the Starbucks app on your phone, and as you passed by a Starbucks, your phone would send you a notification for a coupon off a drink–but only if you were in the vicinity of the Starbucks. My brain started to spin with the possibilities of how to use this, at least in m-learning. She also talked about how the proliferation of QR codes and augmented reality were coming about, and how wearables were going to be playing more of a part in mobile marketing. I knew all about these from Marta Rauch and her talks about Google Glass, and such, but I think there were some additional features that I hadn’t really thought about before this way.

All in all, it got me excited about mobile technology. Not that my interest in mobile had ever gone away–just sidetracked.  We really do take our mobile tech for granted–I know I take mine for granted! I think that whatever my next stage is, I surely need to figure out how to get mobile technology into the mix, whether it’s writing or designing for mobile, or whatever. My passion for mobile has simmered over the years. I think the dark side of content strategy lured me over for the past year or two (not that it’s a bad thing), and I lost sight of where I wanted to go. If I end up starting my own business, then I need to think about incorporating those mobile skills again. Seriously, three years ago I talked about mobile in terms of m-learning mostly, but I knew it was the next big thing because mobile use was growing. My thinking was correct back then, and deep down, I know it’s only going to grow and get more complex in time.  I feel like I’ve already fallen behind! So, I need to try to get up to speed on this technology again, and try to push forward, whether it’s in content marketing or something else. I appreciate CK lighting the fire under me again!

Moving on from there, the next module will be about content marketing. OK, folks, here’s the crux of it all, and I’m fearful of it. This is the topic that drove me to take this course because it’s all that I hear about in the content strategy world. We’ll see if I come out unscathed from this topic next week.

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Online Student Again: Part 1

ipad with handAs I’ve mentioned in an earlier post, I decided to bite the bullet and “git me some learnin’ ” in preparation of possible unemployment or breaking out on my own to consult. The big buzz in content strategy for the last year or so has been “content marketing”. From the highest level looking down, I get what it is, but I have no practical experience in marketing, or have true comprehension of some of the components that are important to it. So, I’m taking the Online Mini-MBA course at Rutgers University in Digital Marketing. It seemed to have everything I was looking for in a digital marketing class to fill in the gaps–social media marketing, SEO and SEM practices, YouTube marketing, mobile marketing, etc. (Gee, I sound like Stefan from SNL with that description.)

stefan-snl
Stefan from Weekend Update on Saturday Night Live (SNL) says, “It’s got everything, alright!”

The coursework for this credential is very different from my experience for my MSPTC (Masters of Science in Professional and Technical Communication) at NJIT. With those courses, there was required reading, and each module was released each week (more or less) with set deadlines for online discussion participation and papers. Each week or two, I had to have something to turn in. I don’t remember ever having quizzes or tests, but rather I had lots of assignments to show that a) I could follow directions, and b) could produce something that showed that I comprehended the information.

This mini-MBA is set up rather differently. It is more self-driven as far as the pace goes, with a series of videos to watch that were evidently taken during a recent week-long, in-person crash course of the same material. There is a capstone project at the end that comprises of a 20-slide PowerPoint presentation, but I guess I’ll figure out what that entails as I go along. All the modules are available to do from Day 1. I’m not entirely used to that!

So, I just completed the first of ten modules, which was an overview about digital marketing as presented by Dr. Augustine Fou. He gave some easy to understand examples that I could follow along, but at the same time, I had to be grateful for having attended the Intelligent Content Conference and other presentations last year that talked a little bit about content marketing. Otherwise, I would’ve been totally lost or overwhelmed. At least I had a clue about what he was talking about, and again, the examples he used were easy to follow. I took my first quiz, and fortunately, I got a perfect score, and that’s considering that I watched all the videos for this module over two days in my free time, and there were only five questions! At least it’s a good start for now.

I was nervous about starting this coursework–business topics are something that I’m not exactly keen on or particularly good at, and it’s been a while since I’ve felt the pressure of having to do well considering I’ve spent a lot of money to be learning this information, but I think, as I said, I’m off to a good start. I’m truly hoping that after I’m done, it’ll help me speak in marketing language enough that I can potentially get a content marketing job, or at least be able to offer some advice as a consultant.

Onwards to Module 2!

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Stage 2 of non-pudding brain: It’s official. I’m a student again.

"Ah, glad to see that you are working on stretching your intelligence, TechCommGeekMom. Now, when you are done, you can help me with this equation on this board..." --The 12th Doctor
“Ah, glad to see that you are working on using your intelligence, TechCommGeekMom, and not becoming a pudding brain like the rest of your human race. Now, when you are done, you can help me with this equation on this blackboard…”
–The 12th Doctor

As I stated in my last post about my resolution not to be a pudding brain in 2015, and understanding that in order to get ahead in the next year, I need to learn something, and learn something new. It’s been mentioned before that content marketing is the skill emerging most in content strategy jobs, and so I need to make myself eligible to get on that bandwagon. I have a strong customer service/client services background, and my career has steered me into content strategy, but what I lack is a basic understanding of marketing, especially digital marketing.

I looked at many programs, and there are a LOT of good ones out there. During my process, I needed to figure out what would give me the most bang for my buck in the shortest amount of time, so that I could hit the ground running even while I was in the midst of my coursework. It would be best if it was online and part-time, obviously, since I’m still working full-time for the moment. (My contract doesn’t expire until the end of April.) I also looked carefully at curriculums to see what topics would be covered that would satisfy the gaps that I think need filling in my skill set.

Rutgers_Scarlet_KnightsAfter discussing the options with my husband, who reviewed some of the choices I had narrowed my list down to, I can now say that yes, I am officially a student again. I have registered to take the Mini-MBA certification coursework in Digital Marketing at Rutgers University. It starts at the end of this month, and finishes by the time my contract ends. It covers several topics that I have some familiarity with, but not enough experience or actual training of any kind.

I’m excited to start classes. I’m fortunate that an online version of this coursework was available, and being a veteran online student, this is ideal. I find that I actually do much better in an online format than a classroom format. Online learning isn’t for everybody, and I’m a person who enjoys listening to classroom lectures, but find it very difficult to take notes during one. (Hey, it’s hard for me to take notes or write social media posts during presentation events–why do you think I learned to type so fast?) My brain is a little slow to process and summarize concepts quickly then write them down, so online learning is usually great because if there is a video or audio recording, I can rewind the recording if I didn’t catch something, or take my time reviewing slide presentations. Online discussions can be as animated as live conversations. I’ve often found that online class discussion threads are great writing exercises as they force you to truly think and strategize what you want to say in a way that encourages plain language and clarity to all readers.

The other thing I’m excited about with this class is that the online format is for MOBILE!! Part of the tuition goes towards a new iPad to deliver the coursework (or you can get a discount on the tuition if you already have an iPad, like I did). I tried to use my iPad when I could during grad school, and it helped when I would try to get papers done during my lunch hour, or review information on the go. This time, it’s different. Everything is being delivered to a mobile device, so it’s automatically going to all be on mobile. So, I’m looking forward to seeing how that works out. I’m still an iPad aficianado, and have often promoted the use of iPads and tablets as learning tools (look for early TechCommGeekMom articles about the topic), so now’s my chance to do it myself!

So, I’ve made my first big, bold move for the year. Pudding brain will be erased, and some new information and skills will be attained in order to better my chances in the job market later this year. This is how I chose to invest in myself this year. Conferences are still good, and I’m not knocking them, but when I am done with this, I will have a small credential that will boost my resume.  Maybe I’ll get to a conference later this year, but in the meantime, this will be my educational focus. This is part of the mini-reinvention of myself. I might end up in another straightforward content strategy/web publishing job later, but having these additional skills can only help, not hurt me. I’m glad I have my husband’s support in this (he’s going to be a weekend and weeknight widower again for a short time), and I’m hoping that the tech comm community will support me in this endeavor as well.