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Adobe Day Presentations: Part III – Joe Welinske and Multi-Screen Help Authoring

Joe Welinske
President of Writers UA

Joe Welinske of Writers UA followed Sarah O’Keefe’s presentation on Adobe Day. I was especially interested in hearing what he had to say, because the topic of his presentation was  about “Multi-screen Help Authoring–How to Deal With the Explosion in Device Sizes.” Anyone who’s read this blog before knows that I’m very much into the mobile revolution, and while I’m usually talking about m-learning more specifically, mobile goes beyond learning, and using mobile in technical communications is connected to m-learning in many ways.

Joe explained that the device population keeps growing! Smartphones and desktops are changing; the sizes between smartphone and tablet devices, whether they be iOS, Windows or Android devices truly vary. The same content needs to be displayed on everything from large monitors to laptops to tablets to GPS to small phones–there are dozens of choices! How do you design a UI (user interface) for all these variations?

Joe explained that different devices have different dimensions, different operating systems, different user interfaces elements…lots of variations to contend with when creating content. He suggested that a “graceful, efficient adjustment is needed,” namely matching the amount of content and the type of content with a device without crafting solutions for each.  He contended that responsive design the key as it allowed for adaptive content. Responsive design would allow flexibility for different environments.

Joe mentioned that Scott Abel has touched upon this during his presentation, but Scott later clarified for me on Twitter, by saying, “That’s one way, although I question whether it is the best way…Lesson: Adapt content first, design second. Wrong content, right design = #fail.”

Joe continued by pointing out that one way to accomplish this objective included using HTML5/CSS3, tagging all objects in source code, create device-type style sheets, and including media queries in source. The end result would be a single-source content file that looks and works well on different devices. To prove his point,  Joe demonstrated how same source content looked on different devices, specifically the iPad versus iPhone in this example. Joe also showed an example of how he divides the devices by “buckets” when creating his style sheets into categories such as 10″ tablets, desktops, phones, etc. He recommended using a “parent” style sheet, then fine tuning with a device style sheet for each device type. This would help create a graceful adaptation using HTML/CSS and query to allow your content to flow automatically and intelligently. From that point going forward, a technical communicator can consider making mobile the starting point and expanding from there. Joe’s last point was that a small percentage of people from traditional technical communications are involved in mobile projects but the user experience and design skills are actually similar.

I agree with Joe that designing for mobile really does use many of the same skills as traditional design methods, but it does take a little extra time to lay out the thought process and structure needed to make the content be delivered from a single-source to multiple types of mobile devices. It’s a little tricky, but with some careful thought, it’s not really as complicated as it could be. By using single-sourcing and customizing style sheets, multiple output of content can easily be attained.  I strongly agree as well that this is the mentality that people need to adopt, whether involved in technical communications or e-learning/m-learning now.  I think this opened the eyes of many attendees in the room. Mobile really is an important consideration now in content output!

Next: Adobe Day Presentations – Part IV: Val Swisher asks, “Are You Global Ready?”

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Hard Work and Persistence (Who Says OCD Is a Bad Thing?) Pays Off! : How I won an iPad

As someone who participated in Adobe’s TechComm Conundrum contest on Facebook, I can confidently say that it was not for the faint of heart! It combined one of my favorite topics—technical communications—with the thrill a researcher gets when hunting for clues. Many of my favorite television shows and movies often combine finding historical facts and clues to find a treasure of some sort at the end, whether it be an “ah-hah!” piece of important information, or some physical prize at the end.  As it turns out for me, it was a matter of having both at the end of my journey!

The TechComm Conundrum, for those who did not participate, was a series of questions and clues to learn more about technical communication history, as well as Adobe’s role in technical communications, on the way to find Adobe’s missing employee, Tina.  Being that I was trained to do research while I was a graduate student at NJIT’s MSPTC program, I knew that sometimes answers would be very obvious, and sometimes I would have to read between the lines.

Like many who did participate, I hit some brick walls along the way.  Many of the answers were right in the Adobe Technical Communications Suite 4 videos, blog, and product page. Other answers required deeper searching, and using extensive Google searches, I found the information I needed. Some responses were more obvious than others, and I admit I learned a few new things about the technical communications field and its fantastic history. It made me proud to call myself a technical communicator, and reinforced the idea that I was glad to be a part of this field. It was fun.

For those who got that far but got stuck, like I did initially, the last question was the trickiest of all. Finding a connection between a photo of actors Annette Bening, Julianne Moore and Mark Ruffalo, the logo of FrameMaker, and a photo of produce at a market was daunting.  I found a connection between the actors, as they were all in the film titled, “The Kids Are Alright.”  But beyond that, I couldn’t figure out what that had to do with a photo of vegetables or FrameMaker.  I tried so many combinations of ideas to figure out the answer, and wasn’t getting very far. I wrote down all the answers on a sticky note by my computer, and for at least a good week, I would enter all the answers for the questions and get stumped at the last one.

Finally, I decided to look more carefully at FrameMaker’s history to see if that would yield any clues.  It was Wikipedia that finally yielded the clue I was seeking. In Wikipedia’s first line of the history of FrameMaker, it explains that FrameMaker’s original author, Charles “Nick” Corfield, designed FrameMaker to be a WYSIWYG document editor. Wait…WYSIWYG…that acronym stands for “What You See Is What You Get.” My mind started racing, as that’s an acronym I like to often use myself. Was it really that simple in the end? I was told later (after the contest) that Mark Ruffalo’s character in the movie owned a restaurant called “WYSIWYG”, although I didn’t know that since I hadn’t seen the movie. Nonetheless, I tried the acronym as my response, and gingerly hit the “Enter” button on my laptop to submit it.

EUREKA! That was it! The explorer finally had her “ah-hah” moment! There was true joy in deciphering something that was still stumping everyone else still playing. So, yesterday, when I found out that I had actually won one of the “grand prizes”—a new iPad—I was actually thrilled. I was informed that only two people—I was one of them—figured it out. The hard work to crack the code paid off!

Hopefully, Adobe will bring this contest back as a fun game, as I think the quiz is great for new technical communicators to learn about the rich history of the technical communications.  Talk about your active learning exercises through e-learning! (And I’ll bet it was created on Captivate, which is a featured product within Technical Communications Suite 4, too.)

Thanks, Adobe for such a fun ride—and the iPad!

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A bold move into the wild blue yonder, aka the Cloud!

After my recent run-in with scammers, I’ve now come to better appreciate cloud computing and everything that is has to offer. It’s not that I didn’t appreciate it before, but in having to restore several items and back up others very recently, I was glad that I had several cloud storage accounts set up, and that much of my software could be restored easily because I had downloaded them from cloud accounts. Some of the programs on my laptop which I didn’t worry about included most of my Adobe software. Why? Most of the programs I use were downloaded through the Creative Cloud 6 subscription I have. I’m glad I made that move, instead of getting the disks. Not that the disks would be bad–they would do the job too, but at least I’d have the latest and greatest on my system, no matter what.

Well, I was just reading on Twitter from @saibalb79, @maxwellhoffmann and @AdobeTCS that the Adobe Technical Communications Suite 4 is cloud-bound! I think that’s awesome, really, and rather forward thinking. It supports mobile initiatives for some computers, like the impending Microsoft Surface, to be able to access the information more easily, but also for the rest of us as well. It appears that the subscription is offered either monthly at US$99.00 per month, or when signing up for a one-year plan, it would be US$69.00 per month. That seems like a pretty good deal if you ask me! Since I already have a copy of TCS4, I won’t need to subscribe for a while, but for those who have not upgraded yet, this seems like a great opportunity.

I think what’s also great about this is the fact that it works well with the idea of using Creative Cloud 6 apps in conjunction with the apps in TCS4. Imagine…always being up-to-date because you have subscriptions. I know that Microsoft is starting to promote this concept more as well, but knowing that Adobe is trying to stay on the cutting edge and keep up with technological needs and taking advantage of the cloud more and more is rather proactive thinking, in my opinion.

You can find out more by checking out Adobe’s website at this link: adobe.ly/Qp18q9.

Now tell me, do Flare or Doc-To-Help, or any of those other tech comm software suites offer cloud services like this? Let me know if I’m missing something…I’ll gladly present those to my tech comm readers as well, but I haven’t heard anything as of yet…

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Welcome to TechCommGeekMom’s First Advertiser!

Just a quick note to have you notice something new on the right-hand column of my blog. It’s an ad for our first advertiser, Adobe!

I’m very excited to have this relationship with Adobe, who have been just huge supporters of TechCommGeekMom.com since the blog first started. Please be sure to click on the ad and check out the Technical Communications Suite 4! I did a review of TCS4 back in July which has been received very well, so here’s your chance to check the product itself out!

Hopefully this is the first ad support of many more to come.

If you, someone you know, or your business is into technical communications, education or e-learning, and are interested in advertising on my blog, let me know!

I am an equal opportunity blog here, and I would like to be able to help present the best products on the market when I can, and I’m off to a great start.

Thank you, Adobe!

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Check out the Adobe TCS 4 Product-opedia–now available!

Just a quick entry to let you know that Adobe has compiled an excellent and very comprehensive list of various resources about their Technical Communications Suite 4 product. The “Adobe-Product-opedia” is available at this URL:

http://blogs.adobe.com/techcomm/2012/09/productopedia.html

and includes my review of the TCS4 product in both the main product information section and the Framemaker section.  Other resources are from Adobe as well as some really great bloggers and tech comm professionals, such as Colum McAndrew and Connie Giordano of TechWhirl among many others.

Make sure you check it out!