digital literacy – Page 35

How important is a credential in tech comm?

Posted on February 1, 2013February 1, 2013 by TechCommGeekMom

I was recently involved in an online discussion on Facebook with some friends about the benefit of having a Masters degree in this day and age. A friend of mind had posted this article which argued that having a Masters wasn’t worth the expense or time:

My Master’s wasn’t worth it

A big problem I had with the article is that it seemed like people weren’t focused enough, in some respects, when it came to what they were doing with their degree. For example, I agree that MBAs are a dime a dozen, and people often get them thinking it’s going to provide some sort of “magic bullet” in their career. I’ve never taken a business course, and I’ve done just fine in business without one. I’m sure there are certain jobs and specialities that it’s warranted, but some get it just to say that they earned it. MBAs seem to be losing their value. Another chap had the problem that he’d have to do his internship all over again due to an illness during his first one. Without that internship completed, he couldn’t graduate and get his license to become a practicing psychologist. He tried to get a job without the degree, but he couldn’t, but he also didn’t bother to try to get another internship either. The main theme I seemed to see was that people went into Masters programs with only half a plan–that they only had a Plan A on how to use their degree, but no Plan B, C, or D.

Part of the reason I waited so long in my own life to get a Masters degree was that I didn’t know what major I wanted to do for my Masters degree. Ironically enough, many years ago I had looked at a communications program somewhat similar to the one I did, but at the time more than twenty years ago, I really didn’t understand what the degree was about, and I didn’t get into the program, or else I just didn’t apply. If I couldn’t explain the degree to my parents, then how could I justify it for myself? A lot changed in twenty-plus years, and it was just timing, circumstance, and a better understanding of knowing what my skills were and the need to enhance them professionally. I started out with a somewhat plan, but by the time I graduated, I had a much clearer idea of what my options were, and there was a Plan A, B, C, and D. In fact, life took a slightly different turn for me than expected, and I ended up following a combination of Plan C and the unknown Plan E. 😉 And I do that with no regrets, but I still had a plan, and I knew my options in getting my degree.

The ironic thing that happened to me this week, also related to a Masters degree, is that a fellow graduate of my program contacted me through LinkedIn, and in the e-mail conversation we had, she started to question whether it was worth getting the degree that we both had earned. She was working a retail job, and turning down full-time jobs because they were paying less than her last full-time job from several years ago. From the conversation, I could tell that the problem was that she didn’t know how to promote the fact that having her MSPTC gave her an advantage over many people, thus making her a stronger candidate for a job. (I also reminded her that some of those other tech comm jobs that paid less than her old job probably also paid a lot more than a retail job, not that there’s anything wrong with a retail job.) She didn’t have a plan or an idea how to utilize all the knowledge she accumulated over the same amount of time that I had earned my degree. In fact, she had taken most of the same classes as I had, so I knew the value of what she had learned and earned with her degree.

Between these two incidents, it got me to thinking about the value of having a credential in technical communications. How important is a credential in tech comm, anyway? I can only speak from my own experience, but I think it can help a lot, depending on your circumstances. The job market in technical communication-related positions is very competitive these days, so any advantage is a plus. One of the arguments of the article above is that getting a Masters degree is expensive. I won’t lie–it IS expensive. But spending over US$ 100,000 to get a degree? Anyone spending that much for their MA or MS is getting ripped off. After doing some research after the fact, I found I went to one of the more expensive programs out there, and yet I know that I’ll be earning that much more with my new job because of the degree in my hand. In other words, I’ll be recouping my investment within the first year or so. So, I’m not too upset in that respect.

But financial considerations aside, is it worth the time and effort? Again, I think it’s only if you have some semblance of a plan of what you want to get out of the program, and what you plan to do with the knowledge you gain. Additionally, you need to know how to promote why the credential gives you an edge over others, or perhaps even puts you on par with others in the field. You also have to understand what flexibility that education can provide you, even with a plan in place. But do you have to be limited to only getting a Masters degree? I don’t think so. Looking back (and I knew this when I started this tech comm trek), that even if I had only earned my Tech Comm Essentials graduate certificate, it already gave me an edge over others that didn’t have something like that. It did help me get two jobs during the process of earning my full Masters, after all, and even if I hadn’t completed my Masters, I felt that I had a more solid foundation to move forward in the career direction I wanted.

One of the great advantages of being the technical communications field is that it’s very broad. There are SO many specialities within this field that having a broad enough exposure can allow one some flexibility if a credential is earned. With my degree, I felt that I had the ability to get a good job in technical writing and editing, user experience/strategy, web design, content management/strategy, social media, corporate communications and e-learning design. Others in my program went in other directions with health communications, and web analytics, for example. And yet, there are so many other specialties that are within technical communications that we, as technical communicators, should theoretically have the most flexibility in the job market than many others out there. (This begs to argue my specialist versus generalist debate again.) So, in my view, unless you’ve already been involved in technical communications for a very long time, getting any kind of training, re-training or credential only adds to your professional value.

My perspective hasn’t changed much since I wrote my blog post, The Meaning of Graduating with a Masters Degree in Technical Communications, almost 9 months ago. Once I actually had my degree in hand, I just did my best to take off with it. Yes, it still took me six months to find a job, BUT I found that having both my grad certificate and Masters gave me a lot of credibility in the eyes of potential employers as well as opened some doors that I don’t think would have opened if I hadn’t pursued the degree. I initially concentrated on e-learning and m-learning in the last few months, but it was falling back on my knowledge and experience of content management/strategy and web design that ultimately helped me gain employment. And so far, I like my job, which is good.

I realized that the ID/TC Education Resources section of this blog doesn’t have as many tech comm credential programs listed, and recently I was asked for some help in identifying some schools that had tech comm programs. I was able to expand my list for the requester, but I haven’t posted that research here yet, and I hope to do so soon. I’ll post something to alert everyone of the update once it’s done.

But in the meantime, do some Googling on your own, or visit the STC Education website for more information. I know that the STC not only offers many webinars and certificate programs, they also have a special certification program as well. That would be a good place to start. As I said, unless you are already a very well-established technical communicator, getting any kind of credential, whether it be a certificate showing completion of a single course, or a full graduate degree, can only help one’s career in providing professional value to what one can offer. But, you should only get that credential if you can justify and plan a way to use it and promote it for yourself.

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I’m not a writer. Wait…you say…I AM?

Posted on January 28, 2013 by TechCommGeekMom

I still remember sitting at my little desk at school one Friday afternoon when I was in first grade. It was the early seventies, and Friday afternoons were usually the time where all of the kids would have a little free time to paint, play, build puzzles, etc. I remember working on some sort of story, drawing the pictures and writing my words on the lines provided, and thinking, “When I grow up, I want to write stories.” I was told that people who wrote stories were authors, so for a while, I went around telling people I wanted to be an author. It sounded a little more prestigious to me that being something else at that age.

As time went on, I lost that desire to be an author because I lost my initial love of writing. I had lots of ideas in my head, but I didn’t know how to put them on paper in a way that captured someone else’s imagination in the same way that it was in my imagination. I grasped at figuring out how to write lyrical details in my stories. I also ran out of ideas. It was just a few short years later that my concept of being an author–let alone a writer–died. I hadn’t even graduated from elementary school. My perception was that writers were really smart and creative people, who were huge book lovers who wanted to create the same thing. Writers and authors were so imaginative that they created whole books of wonderful stories with such intensive details. I could never come up with such a thing. I succumbed to just trying to learn to read books for pleasure (and for me, it took a lot for a book to give me pleasure, since I was often forced to read for school or even during the summers), and while I read plenty of fiction, I also read a lot of non-fiction. I tended to gravitate (and still do), after a while, towards non-fiction simply because I felt I could relate to the people in the various biographies or history books that I read. And let’s face it…sometimes truth is stranger than fiction.

As I got older, my grasp of grammar was always good, but talking about literature in any language hurt my head. When I went away for my undergraduate studies, I initially declared my major in International Affairs, but then switched to History when having to take literature classes in French for the IA degree just made me ill. It was in my last two years of college that I had a great mentor (Thanks, Dr. Hughes!) who convinced me that I was a good writer and editor. I couldn’t understand how this professor thought my writing was good when most thought it was just okay. I thought he was just being nice. My best friend would always ask me to edit her papers, and she would end up with an A while I ended up with a B. But did I think I was a good writer? No. Better than average? Maybe, but not really a good writer. I was not creative, but I could research the heck out of a topic, and pull together quotes and facts really well. But that wasn’t writing…or so I thought.

As my professional career took off, I had to write response standards for consumer affairs departments of major companies. I had some great training in the process, I will admit, but some of it just seemed second nature to a point. Proper grammar, using manners when writing, and just writing coherently seemed to be a skill that I had in great quantity.

It wasn’t until I got to my first post-stay-at-home-mom job that I started to understand that my writing skills were not as shabby as I thought. With a little more training in technical editing (although I didn’t know it was called that), I was starting to get pretty good at it, and…blimey…I liked doing it. Going to graduate school sealed it for me. Suddenly, I was writing at the highest academic level I had in more than twenty years, and I was getting very good grades. What? That can’t be right. I’m not a writer…I’m a web designer…yeah…that’s it. But a web designer who took editing courses and liked that too. It was a weird conundrum for me. For over thirty-five years, I had not thought of myself as a writer, and here I was…writing.

This blog has been the pinnacle of realizing the truth. Sure, I might not be the great American novelist who will be winning a Pulitzer Prize or Newberry Medal anytime soon. But being a writer simply means being able to express your voice however you want to express it. Being a writer is saying what’s on your mind, but being able to substantiate what you are saying as well.The response I’ve gotten from this blog has been enormous to me, even though by some standards it’s still on a very small, niche scale. And believe me, all the attention I’ve gotten is highly appreciated. I think it’s that it’s a childhood dream that was long forgotten come true. I might not write fairy stories, and I’m not a journalist, but I am a writer.

This realization crystallized for me in the past six months due to several requests I’ve had to write articles for other sources. First, it was to help talk about my experiences at Lavacon’s Adobe Day. Next, it was the request to write some articles for my local STC chapter for the next couple of newsletters. But I think it’s the latest writing requests that I’ve have me excited. I’ve been asked to write some articles all about the 2013 STC Summit–before, during and after the event. I’m really excited about doing all this writing! While it’s not like I haven’t been trained in how to be a writer, everything I’ve done–especially in the past year–has lead to this. I am REALLY a writer now! I speak about what I know as well as what I don’t know, and I speak from the heart. I share stories and information as best as I can. If someone else can write it better, I share it as well.

I’m a technical writer, and it suits me. My training in history and my experience in business, as well as my training in technical communications has brought me to this point. I look forward to continuing to write here, and I’ll be sharing all those requested articles here as well, referring to their respective sites, once they are published.

Now, about that book…not sure about that yet. That creativity block is striking again. Perhaps someday I’ll have a revelation and it’ll come together.

In the meantime, if you are reading this, thanks for helping me become a writer.

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A true test of mobile versus…not.

Posted on January 21, 2013 by TechCommGeekMom

A recent event has made me discover that I will be tested in understanding how my true use of mobile technology will really be in the near future.

How did I come to that discovery?

I recently sent in a proposal to do a presentation, and I was notified over the weekend that the proposal has been accepted! I’m really thrilled for a number of reasons. First, it’s the first time I’ve actually sent in a proposal to do a presentation, so to have it accepted on the first try is pretty good. Second, this presentation will be the first real professional presentation I’ve ever done to a large group. I’ve done presentations, but not on this scale before. Third, it’s going to be for the STC’s Mid-Atlantic Technical Conference, hosted by one of my home chapters, the STC–Philadelphia Metropolitan Chapter, in early March of this year. Less than a month and a half away from this writing! So, it’s going to be nice representing my own chapter, and being able to sleep in my own bed instead of traveling too far to do this! 😉 So, for a number of reasons, you can see that I’m actually very excited and honored to be included, especially considering that I’m still a “young” professional in the technical communications field.

But in receiving this acceptance, I realized that now I have to actually put everything together for this presentation. I have the foundation for it, which is what I forwarded to the conference’s review committee, so that’s not the issue. Now the issue is pulling it all together to be a stellar presentation. I know I can do a presentation, but I need to create some sort of slideshow or PowerPoint content that can be displayed while I actually present.

Now, I know what you are thinking. You are probably thinking, “But TechCommGeekMom, you are a technical communicator. Surely you know how to do, at least, a simple PowerPoint presentation?” Indeed, I do know how to do that, and do it well. I also know some other tools to use as well. That’s not the issue or the problem either. I have a bigger problem to figure out. The problem is whether to create the slideshow in PowerPoint on my laptop, and bring my laptop with me, OR…create the presentation in Keynote on my iPad, and bring my iPad with me. There’s always the third option of creating the presentation for both, and bringing both, but I’d like to avoid doing that, if possible.

On the one hand, using my laptop is a guarantee. We know that a laptop can generally hook up to video/VGA/ HDMI cables that most conference centers use, so that’s not a problem. But I have a BIG laptop–a big 17-inch screen one. It’s a little on the heavy side. I bought it during grad school for the big stuff I had to do, and sometimes still do, with web design, writing large papers, and for the big power-lifting tasks that one needs a laptop.

On the other hand, I am the huge proponent of using mobile devices, and having a means of creating a slideshow on my iPad presents a new option that I haven’t had in the past. I could buy a cable (or two) that could hook up into a conference center‘s video system– I don’t mind the expense of getting the necessary cables to do that–but I don’t want to be left standing with an iPad and a bunch of cables that may not be compatible with the video screen system, thus no presentation other than me and my big mouth. (I could pull that off–just a speech alone, since I remember giving presentations even in my school days before computers were even present in schools, but that’s giving away my age now…) But let’s face it–pictures and words on a screen are much more entertaining than verbal words alone in this day and age. Since I don’t know what this conference center has, I have to second guess what’s there. This is my preference, but this is not guaranteed to work.

So, here’s a crowdsourcing question for anyone who’s reading this, especially if you have done professional presentations on the road. What should I do? Should I plan on bringing the laptop and create a standard PowerPoint formatted presentation? Or, should I plan on practicing what I preach about using mobile devices, namely using my iPad, and create the presentation on that? If I should use the iPad, what extra cables should I purchase? Or, should I just plan on creating it on both, and bringing both?

I especially need the help of those who do presentations on the road often. Who has used an iPad? Who has used only a laptop? What are the advantages and disadvantages in either instance? What has worked best for you?

Let me know what your suggestions are in the comments below. I really would love to get some input on this! Thanks!

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Hurry Up!…and Wait

Posted on January 13, 2013 by TechCommGeekMom

One of the things that I can’t stand–and I’m sure I’m not alone in this–is that feeling of “hurry up and wait” for anything. I hate having to rush only to find that I have to wait for a long time. I feel like I’ve been in this mode for a long time, so perhaps I should be used to it by now, but I guess I never am. I suppose it’s part of that “instant gratification” that many expect, and I’m no different. It makes it all the more difficult when it’s something that’s out of your control.

I started my new job on 3 January. It’s good so far. But there’s not much to say, even after slightly more than a week. Out of a week, I’ve only actually worked a day and a half so far. I went to the home office for a half day, and all seemed to go okay, but due to some paperwork that hadn’t been done (not my fault), I couldn’t get my ID card, which allows me to use the company computer and network. Okay, that’s no problem. I had my basic orientation, and then lunch, and then I got to go home early. I was given two business days off, and I was scheduled so that I could go in for another day when I could get my ID done, do some training, get my computer set up, and then I could continue some of my training at home, where I would just be able to start playing with the CMS so that I got comfortable using it before really starting in with the work. The training went fine. The CMS I have to use is relatively straightforward, and I just have to familiarize myself with the ins-and-outs of it better, and become more familiar with the content. It’s an internally created CMS, so there’s no way for me to brush up on it as if it were SharePoint, Adobe CQ, or some other CMS out there on my own. I just have to play with it a bit directly.

The problem that day was that I still couldn’t get my ID card. There’s only one person in the company that makes the ID cards, and she couldn’t be tracked down. We found her back-up, but then he said that the computer wasn’t working right. I felt really bad for my manager, as I could see him keep his cool while simultaneously having his face turn beet red. He was not happy, and I could understand why. He was frustrated. I was too, because I’m just so ready to get started and dig in! But again, it was something that was out of our control, so there was no use in getting too worked up about it.

Later that day, we tried a back door login on my computer laptop that would bypass needing the ID, and allow me the access I needed. It seemed to work so my manager put the laptop on “hibernate,” thinking that the login would hold until I could plug the machine into an outlet at home. Yes, you guessed it, it didn’t work. And to get the back door recovery password again, I had to go through the help desk, and the help desk would email the password to my manager’s boss. The problem was that the manager’s boss wasn’t forwarding the email to me to use. (She’s a busy lady, after all.) I’m frustrated, but again, there’s nothing that I can do. I’ve taken advantage of the time to write an article for the STC-Philadelphia Metro Chapter that I was asked to write, and catch up on some curation, but it’s not doing work. I’m not angry at my manager or anything like that. I’m just angry at red tape getting in the way.

So, after all this time, as I said, there’s not much to report about the new job just yet. I haven’t done enough to really get into it to say, “Ooh, this is something that much be a new trend,” or anything like that about content management or content strategy. It’s still “hurry up and wait” mode for me. After waiting a year to get a job, and then waiting more than a month to actually work, I’m just a little frustrated. I like the people I am working with, I like the company so far, and I think I’m going to like the work as well, once I can really get more involved. But understandably, I’m human, I’m tired of waiting, at this point. I wait as patiently as I can, because I know the payoff will be worth it. It’s all out of my hands, and I’m hoping when I go back for training this week, it can all be straightened out.

When it comes to corporate red tape, I know none of this is unusual by any stretch of the imagination. I guess what I don’t understand is how–whether it’s this global company, or any other national or global company that I’ve ever worked for (and I’ve worked for quite a few)–that the process isn’t more streamlined than it is. How many of us have walked in the first day, and the computer isn’t set up, network access administration hasn’t been done, and you can’t get started? Now, on the first day, it is nerve-wracking enough, so it doesn’t have to be the first day exactly, but who doesn’t want a new employee to be able to start immediately with training or doing the work by having everything ready to go? Like I said, I don’t blame my new managers or anything like that. I can see they are frustrated by the red tape as well. It is out of their control as well, and I get that.

I guess the good part is that my new manager and other co-workers are excited to have me get started and flex my tech comm muscles! I think expectations are high, which is a little intimidating and slightly overwhelming, but I’m sure in time, as I get deeper into the actual work, it’ll all become more second nature. At least I have the security of knowing I have the job, and there’s lots to do! I’ve been told that I already have a lot being sent to my company e-mail for things I need to do, and I’m ready to get started! But first, I need that all-critical computer access to the CMS and the network. Until I go back for more training in a couple days, I just have to hurry up…and wait some more.

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So, what’s ahead in Tech Comm for 2013?

Posted on January 2, 2013January 7, 2013 by TechCommGeekMom

Shortly after the obligatory reviews of 2012 come the obligatory predictions about 2013. Sometimes such predictions are on target, and sometimes the predictions are rather ludicrous. One has to admit, though, some of the ludicrous ones do become true, and some can be purely entertaining.

So what are my predictions for 2013? Good question. I don’t really have any idea.

The past year has been a total whirlwind for me. As I mentioned in my last post, so many things happened to me that were unexpected, and there was so much more information learned than was expected that I wouldn’t know where to begin to make such predictions.

It’s also the time of year that one makes resolutions. As we know, most people have a difficult time sticking to New Year’s resolutions. I am no different. If I could keep a resolution, I would look like a supermodel. 😉 Instead, I try to set goals instead of resolutions. Goals are more realistic, because like resolutions, they are usually for some sort of better condition in one’s life, but there aren’t always time limitations as to when this goal will be achieved. I was determined to get my Master’s degree in two years. It took two and a half years, but I still attained my goal. You get the idea.

Most of my goals this year related to doing things around my house that have been waiting for years, such as remodeling my 30 year old kitchen, or putting new carpeting on the stairs. I’m also trying to see if I can try to travel more this year, because that one whirlwind trip to Portland, Oregon for Adobe Day was exciting for me, and it gave me a break from the humdrum of regular life while infusing my brain with new, uselful information. I am hoping that I can get to the STC Summit this year, but I have to see about that–it’s not cheap if you haven’t been working for a while, and you don’t have a company to pay for it. It’s on the U.S. East Coast this year, which makes the travel itself easier and more affordable, but the conference–even the early bird rates–are a lot for a newbie technical communicator. But, I’m hoping with the new job, I’ll be able to afford it. Time will tell. I’ve also set a goal that I want to go back to the UK for a visit. I love that country, and haven’t been in twenty-one years. I found out that I have a cousin that lives in London who is an educational technologist, so catching up with her in person rather than through Facebook should be fun.

But what about professionally? I start my new job as a Web Publisher on January 3rd. I’m excited, nervous and anxious all at the same time. I’m always like this when I start a new job. It’s that, “What did I get myself into?” feeling that just about everyone gets. Don’t get me wrong–I think this is going to be a great opportunity for me, but after being out of full-time work for so long, it’s going to take some adjustment to get back into the swing of things. I’m sure I can do the job and do it well. It’s just the “newness” of it all that gets me. Some find that feeling exciting, but it’s nerve-wracking for me until I truly understand my role. I want to do well, after all. So since my job is supposed to involve a lot with content management, some writing, some web design, and even a little bit of videography and audio manipulation, it should be good. They are all things I can do well, and look forward to doing. I’ve been told that if I do well, there are other potential projects beyond this one I’ve been hired for, so I want to do well. I am excited to be a full-fledged technical communicator now after waiting in the wings for a while.

So, as far as predictions, I can’t make any, but perhaps I can make suggestions–specifically suggest some technical communication goals for consideration for the next year, based on what I’ve learned in the past year.

First, THINK MOBILE. This is foremost. It doesn’t matter whether it’s for e-learning/m-learning or just for simple websites, mobile is essential going forward. I think a lot of companies are in denial of this, thinking that tablets and smartphones are a fad, but they really aren’t. I don’t have specific stats anywhere (and feel free to contribute them in the comments if you have them), but I feel like I’ve read that smartphones outnumber landlines worldwide now, and mobile devices are used much more than desktop-style devices as well. On the road, more people are likely to bring a tablet and/or smartphone than a laptop for basic information that they need to obtain. But, as we all know as technical communicators, mobile devices are not laptop replacements necessarily, so we need to write accordingly for this different devices. A huge portion of 2012 seemed to show me that tools like Adobe’s Technical Communication Suite 4 (see more information in the top right column) and other software tools are keeping up with the times, and providing HTML5 support as well as providing single-source solutions for both desktop and mobile content. As technical communicators, we need to push the agenda that these kinds of tools are essential to more efficient workflows for us, but also are an investment in content management as well.

Related to that, as technical communicators, there’s a real need to push the use of better content. There is always some crossover between marketing communications and technical communications, but in the end, from my own experience, technical communicators have a better edge in managing and writing content. No offense, mar comm writers, but there’s a point–in my view–that marketing communications gets a little too fluffy. It’s too much about the sales and gimmicky verbiage instead of really giving customers the information they need to make informed choices about products and services. Advertising is one thing, but if a customer is going to a website or app to get more information, it’s because they want INFORMATION, not a sales pitch. I’m a consumer, and I’ve also been a consumer advocate in my career, so I’ve been on both sides of this, and I have to side with the consumer on this one. A sales pitch can initially draw a content consumer into your website or app, but once that is done, you want that consumer to be either able to come back, or provide such excellent information that they don’t come back. If there’s good support provided on a site with pertinent information, then there’s customer satisfaction. It’s that simple. And yet, so many companies don’t completely realize this. I don’t know how many companies I’ve seen where the writing is…well…not up to par (to be polite), and I didn’t have the permission to fix it to be more succinct and to the point to help the consumer or audience of the content. It frustrated me to no end. And yet, when I’d try to explain to authority figures that the writing going on wasn’t working well because it was too long winded and needed to be pared down for easier reading while still getting the main points across, I was ignored. There was a Beastie Boys song called, “You’ve Got to Fight For Your Right to Party!”, and it relates to this, as it makes me think that technical communicators need to fight for their right to, well, do their jobs! We have the skills and know-how, and we can help to elevate companies that should be cutting edge to that level. I can think of so many companies that think they are cutting edge and are actually way behind instead, very much in denial. Or, for whatever reason, companies would not invest in the technical communications of the company when that’s where the money would be well spent.

I get very excited about technical communications because while it’s been a field that’s been around for about 100 years (give or take a few years), it still is working to earn the full respect that it needs. With technological advances, technical communicators have huge opportunities to really show what they can do. Right now, with the huge and quick advances made in mobile technology especially in the last few years, this is definitely a time when technical communicators can shine. We have to exert and advocate for ourselves to carve out our place more definitively. We need to adapt to the changing environments to make sure that we are not expendible, but rather necessities. We need to be multi-specialists rather than specialists.

I’m sure you get the idea by now. These concepts are what have been driven into me by the best of the best in the tech comm business in the last year, and I know this is what need to move technical communications forward. When I entered my MSPTC program at NJIT three years ago, one of the motivating factors for entering the program and continuing with the program was not only the subject matter, but predictions that the technical communications field was going to have a big surge. I want to be part of that wave, and be one of the movers and shakers of the movement. I’m hoping that all technical communicators reading this will look at the new year as an opportunity to help shake things up in the world using the skills that we have. Whether we promote m-learning, single-source content management, or just emphasize clearer, better writing, our mission is clear. Make content better for ALL consumers of information. Make this your New Year’s goal– no matter how big or small your contribution is, make your content BETTER.

If goals like that can be achieved, THAT will be what’s ahead for Tech Comm in 2013.