Tag Archives: higher education

Online Student Again, Part 8: Online Customer Acquisition – Accio Customers!

As of the end of this module, my mini-MBA course is now three-quarters of the way done! I’m glad it’s getting towards the end since it’s been a while since I squeezed in a course into my busy schedule. This … Continue reading

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Online Student Again, Part 7: UX and Marketing–It’s an Experience, Man. 

This week’s online module for my digital marketing class was about user experience (UX) and marketing. I realized after taking this module that I know a lot more about UX that I thought I did, as it’s something I do … Continue reading

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Happy 3rd Birthday, TechCommGeekMom!

Can you believe it? TechCommGeekMom is celebrating another birthday–it’s 3 years old now! I guess this means it’s not a little baby blog anymore. And by the numbers, it’s definitely grown. Last calendar year, this blog had over 10,000 hits! … Continue reading

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Online Student Again, Part 6: Personalized Digital Experiences–Oh boy. Almost creepy.

When I started the next unit on personalized digital experiences, I wasn’t quite sure what to expect.  In short, my initial guess that it had to do with the tech comm mantra of “know your audience” was right, but that’s … Continue reading

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Online Student Again Part 5: Content Marketing: Wait, didn’t I hear about this a year ago? 

Almost exactly a year ago, I returned from a conference that changed a lot about the way I think about content. It was the 2014 Intelligent Content Conference (ICC2014). My brain soaked in a lot of information, and new friends … Continue reading

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New Listing in TechCommGeekMom’s Education Resources Page!

There is a new program now listed in the Instructional Design Education Resources found on the ID/TC Education Resources page (see the tab above). Many thanks to Stephen Roda for bringing to my attention the online Master’s of Education in … Continue reading

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Online Student Again: Part 2 – SEO is kicking my butt

The second module of my online course in digital marketing is about Search Marketing and how SEO (Search Engine Optimization) and SEM (Search Engine Marketing) works. The module is taught by Mike Moran, who crams a lot of information in … Continue reading

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