Author Archives: TechCommGeekMom

How Tupperware’s Inventor Left a Legacy That’s Anything but Airtight

Earl S. Tupper — and his trailblazing marketing guru, Brownie Wise — forever changed food storage. His story is stranger than fiction Sourced through Scoop.it from: http://www.houzz.com Ken Ronkowitz posted this on LinkedIn, and asked if perhaps this was social … Continue reading

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Congratulations to the winner of the Information Development World All-Access Pass!

Remember the little contest I ran recently to win a chance at a free All-Access Pass to Information Development World 2015? I didn’t forget! A random drawing (not by me, to make it fair) was done of the tweets submitted … Continue reading

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Tony Fadell: What will Google’s $3.2bn guru do next? – BBC News

Will the designer in charge of Google Glass and Nest’s “thoughtful home” kit end up eclipsing his former workmate Jony Ive? Sourced through Scoop.it from: http://www.bbc.com This is a really interesting article about the guy that Google has employed to … Continue reading

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In Music and Content Marketing, It’s All About Creativity: An Interview with Jon Wuebben | The Content Wrangler

Sourced through Scoop.it from: thecontentwrangler.com I had a great opportunity to interview Jon Wuebben of Content Launch on behalf of The Content Wrangler. I’m excited to see this interview is up now! Jon and I had a great conversation. Jon’s … Continue reading

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Lowering the bar

I recently saw a job posting in which the first line under “Responsibilities” went like this: ….deliver [content] that engages audiences, and that is virtually free of spelling, grammar, and form… Sourced through Scoop.it from: larrykunz.wordpress.com Larry Kunz has written … Continue reading

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How Rodale Inc. Evolved Its Content Strategy to Become the World’s Largest Health and Wellness Media Company

Discover Rodale Inc.’s five steps to content success and learn how it can help you improve your own strategy – Content Marketing Institute. Sourced through Scoop.it from: contentmarketinginstitute.com The Content Marketing Institute has posted a REALLY good article on content … Continue reading

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How to Create a Content Strategy Plan – Elcom Mobile Site – Elcom Mobile Site

Sourced through Scoop.it from: m.elcomcms.com Not sure if I’ve posted this before. Good info. Thanks to Kerry Butters for curating this and posting on Twitter. –techcommgeekmom See on Scoop.it – M-learning, E-Learning, and Technical Communications

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